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About ZARA Official
Zara has highly successful supply chain management strategies that allow it to be responsive to fashion trends. It practices vertical integration, controlling design, production, distribution and sales. Products move through the supply chain in just 2-3 weeks from design to stores. Zara uses lean inventory practices and small batch production to minimize waste and quickly replenish popular items. While its centralized model works well in Europe, expanding globally posed challenges until it opened a second distribution center in the Americas to better serve that market. Overall Zara's agile, integrated supply chain is key to its fast fashion model.
Detailed Information
| Author: | ['Thuong Nguyet Le Pham'] |
|---|---|
| Publication Year: | 2019 |
| Pages: | 13 |
| Language: | English |
| Format: | |
| Price: | FREE |
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