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What Is Innovation and Entrepreneurship, Lessons For Larger Organisations PDF

8 Pages·2015·English
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by ['Christian Tovar']| 2015| 8 pages| English

About What Is Innovation and Entrepreneurship, Lessons For Larger Organisations

This article discusses innovation and entrepreneurship in large organizations. It argues that large organizations can still foster innovation and entrepreneurship through initiatives like 3M's continued investment in these areas, Reed.co.uk's culture of enterprise and learning, and Pfizer's culture that encourages new product development. The article uses examples from Virgin, France Telecom, British Telecom, Siemens, Tesco, and McDonald's to show how large companies can remain innovative. It concludes that for organizations to survive in today's competitive environment, they must adopt a proactive approach to innovation and new venture creation.

Detailed Information

Author:['Christian Tovar']
Publication Year:2015
Pages:8
Language:English
Format:PDF
Price:FREE
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