Download Vietnam Digital Marketing Fundamentals Vol 1 PDF Free - Full Version
Download Vietnam Digital Marketing Fundamentals Vol 1 by ['Lipid Berger'] in PDF format completely FREE. No registration required, no payment needed. Get instant access to this valuable resource on PDFdrive.to!
About Vietnam Digital Marketing Fundamentals Vol 1
This document provides an overview of digital marketing spends and landscapes in different countries and regions including the US, China, Singapore, and Vietnam. In the US, digital marketing spend reached $36.6 billion in 2012, with search and display media making up 78% of the spend. Mobile marketing saw huge growth of over 100%. China's digital landscape is dominated by local players rather than international ones. Singapore's online ad spend was $100 million in 2011, with search making up 35% and display 50% of the spend. The document aims to understand digital marketing trends in more mature markets and how they may develop in Vietnam.
Detailed Information
| Author: | ['Lipid Berger'] |
|---|---|
| Publication Year: | 2013 |
| Pages: | 233 |
| Language: | English |
| Format: | |
| Price: | FREE |
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