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About Value Merchants: Demonstrating and Documenting Superior Value in Business Markets
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Detailed Information
| Author: | James C. Anderson, Nirmalya Kumar, James A. Narus |
|---|---|
| Publication Year: | 2007 |
| ISBN: | 9781422103357 |
| Language: | English |
| File Size: | 3.009 |
| Format: | |
| Price: | FREE |
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