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About Ultimate Guide Content Marketing Funnel
The document discusses building an effective content marketing funnel by measuring content performance at each stage - top, middle, and bottom of the funnel. At the top of the funnel, the goal is to capture audience interest with how-to guides, landing pages, infographics, checklists, ebooks/white papers, and video tutorials. Metrics for top of funnel content include traffic sources, page views, and time on page. In the middle of the funnel, the goal is to keep the target audience engaged with case studies, blog posts, webinars, and social media. Metrics include engagement rate, downloads/registrations, and lead quality. At the bottom of the funnel, the goal is
Detailed Information
| Author: | ['biz'] |
|---|---|
| Publication Year: | 2022 |
| Pages: | 28 |
| Language: | English |
| Format: | |
| Price: | FREE |
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