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Txt Me PDF

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by B. Bonin Bough| 0.5006| other

About Txt Me

<p><B>What's bigger than the Internet? Putting it in every pocket, and in every purse. This changes everything, in ways we are only beginning to understand.</B><br>Everywhere you go, people are bent, coiled or crouched studiously, prayerfully over a three-and-a-half-inch screen. They're scanning, reading, playing, texting, commenting, reviewing, liking, disagreeing, or checking in. They're eavesdropping, auditing, window-shopping, traveling un-ticketed, chattering without talking, deskbound while in transit.<br>Mobile devices have become staples of daily life, and our nonstop use of them has changed society&#8212;and the marketing landscape&#8212;forever.<br>In <I>Txt Me</I>, B. Bonin Bough, one of the world's leaders in digital marketing, explores the exciting impact and future implications of mobile devices and digital information on individuals, companies, and society.<br>Including insights from the minds behind Coca-Cola, Conde Nast, NASCAR, and Twitter, Bough breaks down the...</p>

Detailed Information

Author:B. Bonin Bough
ISBN:1942952368
Language:other
File Size:0.5006
Format:PDF
Price:FREE
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