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About Thesis Final Version
This business plan proposes establishing an online bakery concept in Finland. Market research was conducted through interviews with a catering company and the author's work experience. The bakery will utilize an online storefront and delivery/pickup options. Key aspects of the plan include: 1) Analyzing the competitive landscape in Finland using Porter's 5 Forces and a PEST analysis, which found opportunities in the niche organic bakery market. 2) Developing a business model canvas focusing on a superior customer experience through high quality baked goods and convenient delivery/pickup options. 3) Creating a marketing strategy leveraging social media, promotions, and competitive pricing to target health-conscious customers. 4) Preparing financial
Detailed Information
| Author: | ['Betchay Rodriguez'] |
|---|---|
| Publication Year: | 2019 |
| Pages: | 74 |
| Language: | English |
| Format: | |
| Price: | FREE |
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