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The quest for loyalty: creating value through partnership PDF

01996·0.983 MB·English
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by Frederick F. Reichheld| 19960| 0.983| English

About The quest for loyalty: creating value through partnership

This collection of articles and interviews from the "Harvard Business Review", should help business leaders understand, integrate and manage the various dimensions of loyalty in their compaines. The book also features contributions from authors such as Hamel, Prahalad, Porter, Handy and Drucker. It demonstrates a need for understanding loyalty from customers, investors, employees and strategists.

Detailed Information

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Author:Frederick F. Reichheld
Publication Year:1996
ISBN:9780875847450
Language:English
File Size:0.983
Format:PDF
Price:FREE
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