The New Entrepreneurial Leader: Developing Leaders Who Shape Social and Economic Opportunity (Bk Business)

289 Pages·2011·1.98 MB·English

by  Danna Greenberg

More Praise for The New Entrepreneurial Leader
“This book is an exemplar of the new wave of thinking about how to develop the
next generation of entrepreneurs, leaders, and managers for the 21st century.
The discussion is framed by tractable concepts and is grounded in practical ap-
plication. You will gain a valuable perspective on what matters and how to deliver
transformational learning to students.”
—Robert F. Bruner, Dean and Charles C. Abbott Professor of Business
Administration, Darden School of Business, University of Virginia, and author of
Deals from Hell
“In a world overwhelmed with problems, we desperately need more entrepre-
neurial problem solvers—whether that’s young people starting companies from
scratch or change agents inside big companies launching breakthrough initia-
tives. This remarkable book showcases the newest thinking from Babson College,
one of the world’s most-admired centers of entrepreneurial education, about two
timeless questions: what makes entrepreneurs special, and what are the most
effective ways to teach aspiring entrepreneurs to succeed? The best education
doesn’t just tell you what you need to know; it changes how you think. This pow-
erful book does just that.”
—William C. Taylor, cofounder and Founding Editor, Fast Company, and author of
Practically Radical
“In The New Entrepreneurial Leader, Babson extends its own leadership in man-
agement education. Indeed, this book effectively argues that 21st-century man-
agement requires entrepreneurial leadership. Larger companies should require
this book for every executive.”
—Stephen Spinelli, President, Philadelphia University, and cofounder, Jiffy Lube
International
“This book builds on Babson’s thirty years of pioneering researching and teach-
ing entrepreneurship. It challenges conventional business education by arguing
convincingly that the entrepreneurial mindset is key to success in our incredibly
complex world—not just for entrepreneurs but also for managers, whether they
operate in businesses or nonprofi t organizations, in highly advanced or in emerg-
ing economies. It is a must-buy book.”

—Guy Pfeffermann, CEO and Chairman of the Board, Global Business School
Network
“More than thirty years ago, Babson College was the fi rst institution to teach
entrepreneurship as a discipline, and once again, with the publication of The
Entrepreneurial Leader, Babson has demonstrated that it is an innovator in man-
agement education. This is a thought-provoking book that provides very practical
insights on ways to teach future entrepreneurs how to think and act more criti-
cally and analytically, strive for greater self- and social awareness, and achieve
outstanding results.”
—William D. Green, Chairman, Accenture
“This book provides a vision for developing leaders who aspire to create social,
environmental, and economic value simultaneously. It offers practical advice on
how to transform management education to realize this vision.”
—Liz C. Maw, Executive Director, Net Impact
“This is a book that was long overdue...the chapters that discuss the challenges of
defi ning metrics for CSR and the diffi culty of linking CSR to corporate social per-
formance have the potential to impact the content of our business curriculum.”
—Dr. Norean Sharpe, Associate Dean, Undergraduate Programs, McDonough School
of Business, Georgetown University
“Reinvention is essential and must be done with guts and in a vigorous manner.
In The New Entrepreneurial Leader, you will fi nd a viable approach to reinvent
management education. This book is a must-read for all who run, teach in, or
plan to attend a business school.”
—Kevin C. Desouza, Associate Professor and Director, Institute for Innovation
in Information Management, University of Washington, and author of
Intrapreneurship
The New
Entrepreneurial
Leader
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The New
Entrepreneurial
Leader
Developing Leaders Who Shape
Social and Economic Opportunity
s
Danna Greenberg
Kate McKone-Sweet
H. James Wilson
and Babson College Faculty
The New Entrepreneurial Leader
Copyright © 2011 by Babson College
All rights reserved. No part of this publication may be reproduced, distributed, or trans-
mitted in any form or by any means, including photocopying, recording, or other electron-
ic or mechanical methods, without the prior written permission of the publisher, except in
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First Edition
Hardcover print edition ISBN 978-1-60509-344-4
PDF e-book ISBN 978-1-60994-033-1
IDPF e-book ISBN 978-1-60994-034-8
2011-1
Cover design by Richard Adelson.
Interior design and composition by Gary Palmatier, Ideas to Images.
Elizabeth von Radics, copyeditor; Mike Mollett, proofreader; Medea Minnich, indexer.
To the Babson community
for its dedication to educating students and
developing entrepreneurial leaders
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Contents
Foreword ix
Introduction Entrepreneurial Leadership:
Shaping Social and Economic Opportunity 1
I
PART A New Way of Thinking and Acting:
Developing Cognitive Ambidexterity 23
CHAPTER 1 Cognitive Ambidexterity: The Underlying
Mental Model of the Entrepreneurial Leader 24
Heidi Neck
CHAPTER 2 Creation Logic in Innovation:
From Action Learning to Expertise 43
Sebastian K. Fixson and Jay Rao
CHAPTER 3 Prediction Logic: Analytics for Entrepreneurial Thinking 62
Tom Davenport and Julian Lange
II
PART A New Worldview: Social, Environmental, and
Economic Responsibility and Sustainability 77
CHAPTER 4 SEERS: Defi ning Social, Environmental,
and Economic Responsibility and Sustainability 78
CHAPTER 5 Beyond Green: Encouraging Students to
Create a Simultaneity of Positive SEERS Outcomes 94
Toni Lester and Vikki L. Rodgers