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About THE Marketingfit Guide To: Marketing Your Security Products
1) The security market continues to grow with organizations spending more on security products and services. The average annual security budget is now $72.7 million, up from $51.8 million in 2019. 2) Top security priorities for organizations in 2020 included improving protection of confidential data and security awareness training due to more remote work during the pandemic. 3) While the pandemic impacted IT spending initially, most upcoming security purchases are for upgrades and additions already planned rather than new products driven by the pandemic.
Detailed Information
| Author: | ['Samuel Andres Cordoba'] |
|---|---|
| Publication Year: | 2021 |
| Pages: | 8 |
| Language: | English |
| Format: | |
| Price: | FREE |
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