The Journey Issue

136 Pages·2014·34.19 MB·English

airline passenger
october - november 2014
The Journey Issue
WINE IN THE SKY | THE CRYING PLANE | FUTURE OF TRAVEL
NEW CUSTOMS | WAYFINDING | COMFORT IN THE CABIN | ONE PLANE JOURNEY
official publication of the airline passenger experience association

DELIVERING AND SHAPING PREMIUM
ENTERTAINMENT, CONNECTIVIT Y
AND DIGITAL MEDIA SOLUTIONS,
TO AIRLINE PASSENGERS WORLDWIDE
We combine an impressive wealth of skills, expertise and knowledge,
within a passionate group of highly motivated individuals.
These teams provide content, creative, digital and technical solutions
to surprise and delight passengers. We intelligently review and service
to maximize return on investment, differentiate product and add value.
We are expertly delivering the current, and developing the future
potential of passenger entertainment.
[email protected] www.globaleagleent.com
Airbus Widebody Family
You don’t have
to squeeze
them in...
airbus.com
marks.
mes are registered trade
.yg..ootou f rum mratohkenere .y US, 2014. All rights reserved. Airbus, its logo and the product na
B
R
© AI
What if you didn’t have to choose between improving fuel
effi ciency and passenger comfort? What if you could offer
wider seats whilst cutting bills? What if customer loyalty
didn’t suffer at the hands of economics? With Airbus, you
can have the best of both worlds.
Airbus Widebody Family, our numbers will convince you.
A BETTER FLIGHT EXPERIENCE
BRouGHT To you By INTELLICABIN™.
The cabin system of the future, IntelliCabin, is here today, and has been designed to increase functionality,
optimize power usage, and improve the flight experience for both crews and passengers.
www.baesystems.com/intellicabin

Contents apex experience Visit us at apex.aero
The Journey Issue
october - november 2014
When we embark on a trip, we experience both a physical and emotional journey
cycle. airlines and service providers can help drive the narrative of passengers’
personal travel stories by creating memorable, sensory experiences.
> FeaTures > IN ProFIle
52 63
50 Greg Cornell
Riding the Breaks New Customs Product manager, eConnect
and Cabin Power, EMTEQ Ltd.
The passenger’s journey ends Crossing the border can be
after disembarking from the stressful at the best of times,
plane, but for the airline crew but airports and airlines 60 Helen Lynch
79
that’s when the aircraft’s next are finding solutions and Director and owner, Stellar
journey begins. We explore the implementing technology to Entertainment
leg-to-leg operations that often improve this aspect of the From Grape to Tray Table
go overlooked by travelers. passenger experience. Making a wine that tastes
Nick Vivion Stephanie Gehman great at high altitude starts
in the vineyard. We spoke to
the vintners at Canoe Ridge
Vineyard, who supply for Alaska
44 Airlines, to learn how they
produce wines that are fit to fly.
The Crying Plane Jason Kessler
Flying can often be emotionally overwhelming, so it’s
no surprise that flyers report getting extra weepy while 87 76 Roy Moody
watching in-flight entertainment.
CEO, Phitek
Jenn Wint
Lightweight
Heavyweight
Inspired as passengers and
driven as engineers, the
creators of Expliseat set out to
create a slim and comfortable
seat solution. olEy
Brett Snyder org
n t
a
hr
35 ME
84 Miranda Mills hitEK;
(De)signing the Way Senior vice-president, otos: P
h
The airport designer’s job is a Aviation, Inmarsat o P
thankless task, but when they’ve o Pol
d
dfoorn tera tvheelierr jso ibs raignh int,t wuiatiyvfien adnindg 92 Brad Jaehn n: ricar
seamless experience. Vice-president of Product, atio
Katie Sehl Gogo ustr
ill
8 october - november 2014 Airline Passenger Experience Association
Wow! I look good.
ZODIAC INFLIGHT INNOVATIONS
AIRCRAFT SYSTEMS
Entertainment & Seat Technologies
Contents apex experience Visit us at apex.aero
Comfort & Ambience
Entertainment & Connectivity
Catering & Services october - november 2014
> InduStry
23 30
Sleep Dreams Music in Motion
Catching some zzz’s on the fly Playing the right tunes helps
is getting easier as airports and travelers fly on a high note.
airlines introduce sleep aids and Shallom Johnson
safe havens. 101
32
Jasmin Legatos
24 Cool Concepts on the Table
> APEX > StAndbyS
Cabin innovation brings the
Planes, Trains and future to passengers’ fingertips.
Automobiles Maryann Simson 14 Editor’s Letter
12 President’s Letter
Time and distance are crucial 16 Featured Contributors
factors passengers take into 34 13 Board News
consideration when determining
69
their mode of transportation. Time to Play 18 APEX in Action
Katie Sehl How in-flight gaming can take a
Roundtable:
few cues from the cinema.
100-105 Comfort in the Cabin
Jordan Yerman
Experts in design, engineering
APEX News
37 and human factors weigh in on
how comfort can be delivered to
106
Modus Apparatus economy-class flyers.
Paul Sillers
From zany to practical, we look IFSA News
at some of the new traveler tools
95
on the market.
Jasmin Legatos > LIStIngS
26 Travelogue: Ahead of Time
38 108 Movie Listings What will the passenger’s
Anxiety ABCs experience be like in one, five
Combat aviation-specific Sensory Connections 129 Advertisers’ Index and 10 years? Watt imagines the
phobias with the tips and Beacon technology is making the future of travel.
programs being implemented airport experience seamless. Cameron Watt
by airports and airlines. Terri Potratz ova
d
Katie Sehl 130 ór
38 uel C
n
28 Throwback: The Abstract Ma
Air Messenger Skies of Yore arles;
Random Acts of Surprise Are passengers ditching small Minimalist airport maps were ulIe C
Little acts of kindness can go talk in favor of a seat messenger? inspired by electric wiring ns; J
o
a long way to strengthen brand Katie Sehl diagrams and London’s atI
identity, maintain customer Underground Tube network. ustr
lhoeyaadltliyn aensd. make newsworthy 40 goley; Ill
Moving Maps or
Kerry Reals n t
a
Always a fan favorite, flight hr
Me
trackers have come a long way. o:
ot
Samantha Shankman h
p
10 october - november 2014 Airline Passenger Experience Association