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About Study of Creative Concepts in Advertising.
This document is a certificate from Dr. D.Y. Patil College of Applied Arts & Crafts certifying that Sontakke Shubham Sudesh, a fourth year student, completed a dissertation titled "Study of Creative Concept in Advertising". The dissertation discusses the importance of creative concepts in advertising campaigns and their impact on target audiences and product sales. It contains chapters on the history and development of creative conceptual advertising in India, how creative ads appeal psychologically and artistically, and how different media can help increase sales. The dissertation aims to show that creative conceptual ads are very effective at attracting customers.
Detailed Information
| Author: | ['Reshma Nair'] |
|---|---|
| Publication Year: | 2019 |
| Pages: | 34 |
| Language: | English |
| Format: | |
| Price: | FREE |
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