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Sprout Social - Social Media Marketing Guide 2021 PDF

17 Pages·2021·English
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by ['Rawy Makarem El Rayes']| 2021| 17 pages| English

About Sprout Social - Social Media Marketing Guide 2021

This document outlines a 7-step process for building an effective social media marketing strategy. The first step is to ensure social media goals are focused on solving specific business challenges such as increasing website traffic or improving customer retention. The second step is to extend social media efforts throughout the entire organization by involving departments like sales, customer service, and human resources. The third step is to focus social media efforts on networks that are most relevant to the target audience and marketing objectives, such as using Facebook for brand awareness and LinkedIn for B2B opportunities.

Detailed Information

Author:['Rawy Makarem El Rayes']
Publication Year:2021
Pages:17
Language:English
Format:PDF
Price:FREE
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