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About Social Representations Theory
This article introduces the theory of social representations and argues that it can provide a valuable framework for media research. The theory examines how media and the public socially construct meanings around societal issues through communicative processes. It focuses on issues that create debate, conflict and change collective thinking. The theory specifies mechanisms like "anchoring" and "objectification" that explain how ideas are communicated and normalized in society. The article provides examples from research on media coverage of climate change to illustrate how the theory can be applied.
Detailed Information
| Author: | ['houssamou'] |
|---|---|
| Publication Year: | 2014 |
| Pages: | 14 |
| Language: | English |
| Format: | |
| Price: | FREE |
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