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About Social Representations Theory
The document introduces the theory of social representations as a new approach for media research to study how media and citizens construct societal issues. The theory posits two fundamental communicative mechanisms - anchoring and objectification - for analyzing how ideas are communicated and transformed into common sense. Examples are given from studies of social representations of climate change constructed by media and the public. The theory offers a model for examining mediated communication processes and how media naturalize social thinking and collective cognition.
Detailed Information
| Author: | ['mona'] |
|---|---|
| Publication Year: | 2018 |
| Pages: | 14 |
| Language: | English |
| Format: | |
| Price: | FREE |
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