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Download Social Media in B2B by ['Niyamathullah'] in PDF format completely FREE. No registration required, no payment needed. Get instant access to this valuable resource on PDFdrive.to!
About Social Media in B2B
This document is the thesis of Chandani Thapa Magar exploring the use of social media as a support tool for B2B communication. The thesis was commissioned by Oulu University of Applied Sciences and a Finnish tech company Uros Ltd. The research aims to enhance understanding of social media and its implications for B2B companies. It explores the potential and limitations of social media as a communication tool for B2Bs. The research includes a literature review on social media usage in B2B and an online survey of Uros Ltd.'s target group. The combination of the qualitative research and empirical study provides direction for how Uros Ltd. can focus its social media efforts as a B2B organization.
Detailed Information
| Author: | ['Niyamathullah'] |
|---|---|
| Publication Year: | 2018 |
| Pages: | 73 |
| Language: | English |
| Format: | |
| Price: | FREE |
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