Smart Talk for Achieving Your Potential: 5 Steps to get You from Here to There

327 Pages·1995·1.56 MB·English

by  Lou Tice

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Page i
Smart Talk® for Achieving Your Potential®
5 Steps to Get Youn from Here to There
Lou Tice
PACIFIC INSTITUTE PUBLISHING

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Page ii
© August 1995 by Louis E. Tice
The publisher offers discounts on this book when ordered in bulk quantities. For more information, write, call or fax:
Pacific Institute Publishing
Waterfront Place 800
1011 Western Ave.
Seattle, WA 98104
[phone] fax [phone]
All rights reserved. No part of this book may be reproduced, in any form or by any means, without permission in
writing from the publisher.
Editorial/design/
production:
Executive Excellence
Library of Congress Cataloging-in-Publication Data
Tice, Louis E.
Smart Talk for Achieving Your Potential: 5 Steps to Get you from Here to There/
Louis E. Tice
p. cm.
ISBN 0-9634917-9-2
1. Motivation. 2.Education. 3. Success. II. Title.
Printed in the United States of America CIP
10 9 8 7 6 5 4 3 2 1 95-069759
ISBN 0-9634917-9-2
Designed by Brooks Briggs
Printed by Publishers Press

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Page iii
To Diane,
my wife, companion, and lifetime business partner,
I dedicate this book. She has provided inspiration,
love,
support, and courageous feedback, for which I am
profoundly grateful.

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Page iv
Advance Praise for
Smart Talk® For Achieving Your Potential®
"Lou Tice's book is state of the art in continuous personal and professional leadership development. By following
his five-step process, every person can improve the quality of his or her life."
MAJOR GENERAL BERNARD LOEFFKE, U.S. Army (RT)
"In this book, Lou Tice shares the keys to building winning teamsincluding the visualization and affirmation of
common goals."
PETE CARROLL, Defensive Coordinator for the San Francisco 49ers
"Mr. Tice's concepts bridge cultural and language barriers and affirm the inherent potential of people to achieve their
goals."
YOSHIKI PAUL OTAKE, Chairman of Aflac-Japan and co-author with Lou Tice of Limitless Leadership
"The Tice development process has enabled us to nearly double sales in the last year. Beyond that, my personal and
family life are better than ever."
CAREL STASSEN, President of Ackermans Limited, South Africa
"I first came in contact with Lou Tice as a football player at the University of Texas. I have since used his
affirmation process to drive my business success."
JOHNNY JOHNSON, All-American, All-Pro NFL defensive back and real estate corporation owner and executive

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Page v
"The principles Lou Tice teaches benefit me personally and professionally. I apply them to optimize my own
potential, and to achieve peak performance in our organization."
DR. KATHLEEN M. HAWK, Director, Federal Bureau of Prisons
"In this readable book, Lou Tice teaches us how to progress in this very material world without succumbing to the
prevailing ethic, which is, at best, pragmatic and, at worst, down right cannibalistic. Bravo!"
WARREN BENNIS, Distinguished Professor of Business Administration at the University of Southern California
"This book presents basic truths that can make you immediately more effective in your personal and professional
lives."
DR. CECIL BELL, Chairman, Department of Management and Organization, School of Business, University of
Washington
"The concepts presented by Lou Tice are an integral part of my life. Whether I'm in my office at Nordstrom, at home
with my family, or anywhere in the world, these principles help me build stronger relationships, set and achieve
higher goals, and enjoy a more fulfilling life."
JACK MCMILLAN, Co-chairman, Nordstrom
"Lou's book not only gives people the tools they need to reach their full potential, but it also provides a common-
sense way to use them. I have used them myself for many years, with superb results."
LIEUTENANT GENERAL CALVIN A. H. WALLER Deputy commander, Desert Storm
"Whether you're looking for immediate help or for lasting improvement in performance and relationships, this book
is pure gold."
JOHN MACLEOD, Head Basketball Coach, University of Notre Dame

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Page vi
Other Works by Lou Tice
<><><><><><><><><><><><>
BOOKS:
A Better World, A Better You
BOOKS IN WORK, TENTATIVE TITLES:
Mentoring Others to Greatness (Thomas Nelson, 1996)
Limitless Leadership (with Paul Otake)
VIDEOTAPE PROGRAMS:
Achieving Personal Excellence
Foundation for Personal and Professional Development
How to Make Retirement a Great Adventure
AUDIO PROGRAMS:
"Achieving Your Potential: A Family Series"
"A Message From Your Heart"
''Mastering Your Potential"
"Mastering the Attitude of Achievement"
"Wellness'' by Diane Tice

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Page vii
If you are planning for a year
sow rice,
If you are planning for a decade
plant trees,
If you are planning for a lifetime
educate people.

Chinese proverb

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Page ix
ACKNOWLEDGMENTS
Virtually nothing in life is done strictly by one's self. All that we are and do is an accumulation of our faith, our
family, our friends, and all who have touched our lives.
First, I acknowledge the superb contributions of Ken Shelton, who, in editing this book, contributed greatly to the
organization and style of the manuscript.
To Dr. Albert Bandura, distinguished professor of psychology at Stanford University, I owe much of my knowledge
of social cognitive theory that sets the foundation of much of what we teach at The Pacific Institute.
Dr. Martin Seligman, distinguished professor of psychology at the University of Pennsylvania, has influenced my
thinking in significant ways, particularly through his extensive research on learned optimism.
Dr. Gary Latham has done important research on goal setting, which is central to what we teach.
And the research and writing of Dr. Warren Bennis, distinguished professor of Business Administration at the
University of Southern California, have been invaluable to my understanding of leadership.
Also, I acknowledge my many friends and associates around the world, my faithful colleagues at The Pacific
Institute, and the millions of people we have served through our Investment in Excellence TM program. By giving
feedback and friendship, they have helped immensely in making this work possible.

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Page x
CONTENTS
Preface 1
Introduction 7
Diane's Story, Part I 13
STEP 1: CLARIFY VISION, MISSION, MOTIVE 17
Chapter 1: The Here and the There 19
Chapter 2: Motives and Motivations 29
Chapter 3: The Want to vs. Have to Attitude 43
Diane's Story, Part II 65
STEP 2: ENGAGE IN CONSTRUCTIVE SELF-TALK 69
Chapter 4: The Creative Thought Process 71
Chapter 5: Overcoming Blind Spots 81
Chapter 6: Positive Self-Talk and Self-Image 95
Diane's Story, Part III 107
STEP 3: SET AND IMPRINT GOALS 111
Chapter 7: Why Set Goals? 113
Chapter 8: Become Goal-Oriented 125
Chapter 9: Writing and Affirming Goals 141
Chapter 10: Imprinting New Goals, Changing Old Ones 155
Diane's Story, Part IV 167
STEP 4: TAKE ACTION, CORRECT COURSE 171
Chapter 11: Start Taking Action 173
Chapter 12: Increase Efficacy 183