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About Reality Behind Augmented Reality in Context of Adstuck: Minor Project On
This document discusses augmented reality (AR) and its potential applications and impact on business. It provides background on AR, describing it as a technology that superimposes digital graphics over views of the real world. It then discusses some examples of early AR systems including the Sixth Sense project. The document notes that video games and cell phones are driving development of AR. It argues that AR can be a powerful marketing and advertising tool for businesses by enhancing product views and driving social sharing. AR allows brands to provide more creative and thoughtful customer experiences.
Detailed Information
| Author: | ['anupam20099'] |
|---|---|
| Publication Year: | 2014 |
| Pages: | 50 |
| Language: | English |
| Format: | |
| Price: | FREE |
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