Radisson RED Development Brochure

13 Pages·2017·4.4 MB·English

WELCOME TO
SOMETHING NEW.
WELCOME
TO RED
Radisson RED is a new hotel philosophy where lifestyle is the inspiration. Its design is
bold, alive and inspirational. It connects with an ageless mindset and sets expectations
of an open, articulate and impeccably delivered lifestyle select experience. RED’s flexible
service concepts include staff that caters to the DIY attitude of guests, and believe that
hotels can enhance their world via art, music and fashion. Welcome to the revolution.
BRAND
OVERVIEW
Radisson RED connects with an ageless millennial mindset through
art, music and fashion. Offering the freedom, flexibility and fun
that the millennial traveler demands, RED is about curating guest
experiences that are engaging and authentic. Forget everything you
thought you knew about hotels. Radisson RED is creating new rules.
HI ALL GALLERY

And it starts at hello. The lobby is artistic, energetic, exciting
and welcoming. Guest Studios are designed by inspiration, not a
corporate template. Everything we do is engineered to be as fresh
thinking and smart as our guests. From the style-conscious and
locally inspired OUIBar + KTCHN to multi-functional zones to
work, rest and play. RED has sociable spaces powered by free
WiFi, relevant music and unique art.
STUDIO
LOCATIONS
(INCLUDING PIPELINE)
GLASGOW
VILNIUS
Q2 2018
Q1 2020
MINNEAPOLIS
BRUSSELS
PORTLAND Q4 2016
Q2 2016
Q2 2018 SHENYANG
Q4 2020
MIAMI
MOHALI
Q4 2018
DUBAI Q3 2018
GUANGZHOU
JEDDAH
Q3 2018
SOUTH STATION
Q4 2018
Q4 2019
KUALA LUMPUR
Q4 2020
CAMPINAS
Q3 2017
CAPE TOWN
Q3 2017
DESIGN
PHILOSOPHY
Radisson RED likes to shake it up. Our spaces are designed to be bold,
open and animated. One size definitely doesn’t fit all. Nor does one color.
Although we are RED to the core, we’re a canvas for authentic expression.
Bold, vibrant, tech-savvy and confident: there’s no room for sitting on
the fence. We wear our emotions on our walls. Our places and spaces
are distinct and eclectic. Art, music and people bring them to life.
OUIBAR + KTCHN
OUIBAR + KTCHN
HI ALL GALLERY

DESIGN
OPPORTUNITIES
CAPE TOWN RENDERING
+
New times. New demands. New opportunities.
+
Ideal locations include tier 1 urban markets.
+
Build from the ground up or convert an existing hotel.
GLASGOW RENDERING
PORTLAND RENDERING
AMENITIES
(cid:31)
CHECK GRAB
IN/OUT & GO
YOU NEED
(cid:30)
WANT GUEST
SOMETHING CHAT
FREE HIGH SPEED WIFI OUIBAR+ KTCHN EVENTS
& GAMES STUDIO
We know it’s important to The OUIBar+ KTCHN
always be connected. From is the food, drink and Our Events & Games
streaming devices to the social hub. The menus Studio can bring a little
big-screen in-studio TVs, are created from local, out of the box thinking
to checking out what’s on seasonal products so to any business meeting
when (and where). We use guests experience the or simply be a place to
technology to enhance the taste of the city. unwind. Work, play or
guest experience. in-between, the space is
RED FITNESS designed for whatever
RED APP guests want.
Guests can keep on their
The RED App allows fitness routines during
guests to do everything their stay. RED Fitness
from check in/out, keyless is open 24/7 and stacked
room entry, order food/ with user friendly
drink from the OUIBar + equipment.
KTCHN, send requests to
the RED staff, and chat
with other checked-in
guests.
EVENTS
& GAMES
STUDIO
Meetings shouldn’t be dull. Our 1000 square ft
events and games studio is exclusively for those
who hate dull too. Split the room. Drink barista coffee.
Have meetings. Featuring high speed WiFi and the
latest tech, so all you’ll need are the right people to
make things interesting.

The room features a built-in ceiling hung projector
and a full wall that serves as a screen (which means no
AV cost). In addition, wall surfaces are designed to be
functional and replace white boards and flip charts.