PTMBA CPG, Retail and High Tech Industries Overview

18 Pages·2011·0.25 MB·German

by  Kay Meyer

PTMBA CPG, Retail and High Tech
Industries Overview
Liza Kirkpatrick, Associate Director Kellogg CMC
April 15, 2011
Recruiting Timeline
June July August
• Resume
• Network • Meet with FT CMC
• Pitch
• Research coach
• Network
• Attend FT CMC • Upload resume into
• Attend FT CMC
workshop Resume Data Base
workshop
• Kellogg Resume Review • Attend FT CMC
workshop
• Meet with FT CMC
coach • Identify job
descriptions of OCR
• Refine pitch
firms
• Attend potential
• Research firms
company presentations
• Network
• Mock Interview
• Interview Stream on-
line interview program
• Review past bid history,
develop own strategy
Recruiting Timeline
September October November
•Cover Letters for •Cover Letters for •OCR continues
closed interviews closed interviews through week of
•Bidding for open •Bidding for Open Nov. 14
interviews Interviews •Thank you emails
•2nd Mock •Research •Report
Interview companies offers/acceptance
•Network •Attend pre- to CMS
•Research recruiting events •Remove self from
in Evanston interviewing after
•Attend pre-
recruiting events •Attend Kellogg acceptance of
in Evanston Networking Night offer
•Attend Kellogg •OCR begins Oct.
Networking 17
Nights in Evanston •Thank you emails
Overall CPG Offers
• 61 full time offers across CPG Industry
• Titles
– Brand Associate
– Brand Manager
– Associate Marketing Manager
– Assistant Brand Manager
– Financial Analyst
– Senior Financial Analyst
Source of CPG (+ Hospitality) Offers
Anheuser-Busch / InBev Kraft Foods Global, Inc.
The Clorox Company L'Oreal USA
The Coca-Cola Company Mars North America
ConAgra Foods Nestle S.A.
Diageo Pepsico
E & J Gallo Winery Procter & Gamble
General Mills Sara Lee Corporation
Gorton's Seafoods SC Johnson
The Hershey Company Unilever
Johnson & Johnson Wm. Wrigley Jr. Company
Kimberly-Clark Corporation Harrah's Entertainment
PT Offers in CPG
• 6 offers to PT (2 accepts, 2 offers to 1 student)
– 2 Brand Associate
– 1 Assistant Marketing Manager
– 2 Financial Analyst
– 1 Associate Brand Manager
• Average Salary $95,000
______________________________________
ConAgra (1) Hershey (1)
ABInBev (2) E & J Gallo (2)
OCR : CPG
Pepsi Co
Assistant Marketing
Manager
Closed List Interviews 16 Interview Requests 43
Open List Interviews 8 Student Bids 10
24
Unilever
Associate Brand Manager
Closed List Interviews 5 Interview Requests 29
Open List Interviews 3 Student Bids 4
8
Trends in CPG Hiring
• Increased emphasis on converting interns in 2009/2010
• Companies post if they don’t get yield through on
campus recruiting
• Many companies geographically challenged
Full Time Offers in Retail
• 20 offers from 8 companies
• Titles
– Associate Marketing Manager
– Marketing Associate
– Planning Manager
– Senior Manager - Finance
Sources of Full Time Offers in Retail
Best Buy
Coach
Limited Brands
Sears
Target
Toys R Us, Inc.
Walgreens
Walmart Inc.