Download Prove It before You Promote It: How to Take the Guesswork Out of Marketing PDF Free - Full Version
Download Prove It before You Promote It: How to Take the Guesswork Out of Marketing by Steve Cuno in PDF format completely FREE. No registration required, no payment needed. Get instant access to this valuable resource on PDFdrive.to!
About Prove It before You Promote It: How to Take the Guesswork Out of Marketing
Combining hard science and marketing practice, Prove It Before You Promote It draws on marketing case studies and scientific evidence to help marketers eliminate bias, emotion, and common cognitive errors in order to make better, evidence-based marketing decisions. This book explodes the most common and costly marketing myths and draws on real, proven science to reveal how people actually behave in the marketplace—and how you can use that to your advantage.
Detailed Information
| Author: | Steve Cuno |
|---|---|
| Publication Year: | 2008 |
| ISBN: | 9780470406175 |
| Pages: | 259 |
| Language: | English |
| File Size: | 1.662 |
| Format: | |
| Price: | FREE |
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