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About Profiles in Small Business: A Competitive Strategy Approach
A new analytical approach to small firms' cases, which * Uses rich primary source data on modern small businesses * Combines business strategy and industrial organization * Presents detailed Profiles on diverse small businesses * Shows how successful small businesses achieve competitive advantage * Considers both extended rivalry and financial structure * Shows how to `ground' small business theory in reality Profiles in Small Businesses has a companion volume Small Business Enterprise by Gavin Reid (also published by Routledge, Hb: 0-415-05681-0: ?45.00) which contains a full analysis (ranging from econometrics to the ethics of competition) of the larger sample of small businesses from which the Profiles are drawn.
Detailed Information
| Author: | Margo Anderson |
|---|---|
| Publication Year: | 1994 |
| ISBN: | 9780203302453 |
| Pages: | 224 |
| Language: | English |
| File Size: | 0.809 |
| Format: | |
| Price: | FREE |
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