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About Our Mobile Future
- The ad is a humorous take on the challenges of data-driven marketing without the right tools. - It runs on the mobile YouTube app, where users are accustomed to watching videos. - The landing page features a video of the Adobe Marketing Assistant in action, along with details on how it can help marketers. - The page also includes social sharing buttons to encourage viewers to spread the word about the campaign. While mobile video ads are still relatively new, this campaign shows how advertisers can thoughtfully repurpose existing video content for mobile platforms in a way that aligns with user expectations and drives relevant messaging.
Detailed Information
| Author: | ['Allison Sledge'] |
|---|---|
| Publication Year: | 2013 |
| Pages: | 11 |
| Language: | English |
| Format: | |
| Price: | FREE |
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