or abridging the f

52 Pages·2017·5.82 MB·English

NON-PROFIT ORG
US POSTAGE
S.I. Newhouse School of Public Communications
215 University Place, Syracuse NY 13244 PAID
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Congress shall make no law respecting an
establishment of religion, or prohibiting
Every gift makes a difference at Newhouse. the free exercise thereof; or abridging the
freedom of speech, or of the press; or the
Annual gifts of any amount to the Newhouse Dean’s Fund add up to
right of the people peaceably to assemble,
signifi cant dollars that enhance our students’ educational experience
and to petition the Government for a
and provide the competitive edge needed in our ever-changing industry.
FALL 2017 VOL. 29 NO. 1 redress of grievances.
You can affect the lives of our students and ensure that the
Newhouse School’s reputation remains strong.
Please join your fellow alumni and become a Newhouse annual fund
donor today!
newhouse.syr.edu/giving
CONTENTS
1 5 12 16
Dean’s Column Newhouse School Virtual Explorations
releases inaugural Newhouse students and faculty delve
into virtual and augmented reality.
Media-Nxt report
Newhouse 3 was dedicated 10 years ago thhiiss ffaallll..
24
20
Selfi es are everywhere— Mirror Awards
but why?
Newhouse honors Tom Brokaw and
The New York Times, presents four
Newhouse researchers study the psychology of selfi es.
juried journalism awardss..
2 25 21
Gregg Allman’s Legacy Toner Prize for Excellence in The Impact of Alumni Engagement and Giving
The Future of News
Political Reporting
Allman/Lehman Endowed Scholarship will support
Professionals, students come to campus for
Bandier students at the Newhouse School.
innovative drone journalism training. David Fahrenthold of The Washington Post honored
BY CAROL M. SATCHWELL G’11
at the Toner Prize Celebrationn iinn WWaasshhiinnggttoonn,, DD..CC..
When I consider my by “giving back” to their alma mater with a Gifts to the Dean’s Fund and other programs at
8 26 22
Newhouse education, monetary gift of support to the Dean’s Fund or Newhouse ensure that today’s students can access
Television Then and Now Maria Russell named Tully Award for
many descriptive words other Newhouse programs. the excellence of Newhouse professors, academic
The Bleier Center celebrates 20 years. Educator of the Year by Free Speech
come mind: Excellence, programs, global initiatives, state-of-the-art
Brazilian communication group You might be wondering, why is that important?
Tully Center gives annual awarrdd ttoo professionalism, impact, facilities, internships, career contacts and more.
reporter imprisoned in Iran forr 554444 ddaayyss.. After all, doesn’t tuition cover institutional
cutting-edge, high-profi le
needs? As it turns out, tuition only covers a You may want to consider it this way: Ultimately,
and fun, to name a few.
portion of the expenses related to support your gifts directly impact the lives of future
Above all, however, is
27 29 33
a Newhouse education and experience. journalists, broadcasters, public relations
Carol Satchwell named assistant The Newhouse Student Awaarrddss “pride.” I am proud of
Additionally, the percentage of alumni giving professionals, digital media managers, public
dean for advancement School community my Newhouse education and the fact that I am
to an institution is a testament to the value of diplomacy experts, screenwriters, reporters,
forever linked to our school as an alumna.
mourns the passing 34 their education in their lives and serves as an editors, producers, photographers, designers,
28 of S.I. Newhouse Jr. Class Notes
It’s not surprising that most alumni feel the same important indicator (including college rankings!) social media strategists and others—all future
Veterans
way. Proud Newhouse alumni make a positive as to whether or not the institution is worthy Newhouse alumni. That’s the power of giving
6 11 Portrait Project 30 39
global impact utilizing their education and of receiving support from others, such as
Musical Vision Glickman Award for Leadership New Faculty Report of Your participation matters. Please demonstrate
Stacy Pearsall ’05 founded the experience to improve our world daily. Alumni foundations, corporations and public support.
Sony/ATV head Martin Bandier ’62 discusses the in Sports Media Veterans Portrait Project in 2008 Donors demonstrate this infl uence in their professional your Newhouse pride today.
Bandier Program’s move to the Newhouse School. as a way to preserve the faces and
I would ask that you place a value on your
Mike Tirico ’88 will be honored by the Newhouse Sports Media stories of veterans from around the careers, communities and families.
Center at a campus event in November. world, and to honor and thank them. Newhouse experience and “give back” annually
And, from a fundraising viewpoint, alumni with a gift of any amount to support today’s
CREDITS Dean Assistant Dean for Advancement Executive Editor Editor Contributors Art and Design Photography Offi ce of External Relations have demonstrated their pride and satisfaction students and build our alumni giving percentage.
Lorraine E. Branham Carol M. Satchwell G’11 Wendy S. Loughlin G’95 Kathleen M. Haley ’92 Ellen Mbuqe Jeff Passetti Bryan Cereijo [phone]
Jordan Muller Susan Kahn
Lani Diane Rich ’98 Gavin Liddell
Steve Sartori
DEAN’S COLUMN
Defending the First Amendment
BY DEAN LORRAINE BRANHAM
This fall marks the 10-year now, that the press plays an important role in Where opinion, too often, matters more
anniversary of the opening disseminating information on matters of than facts.
of Newhouse 3. In addition public interest and providing a forum for
to the many academic and political discussion… [they] knew the All of this weakens the power of the press, at a
physical enhancements it importance of a free press based on the painful time when we can ill afford to lose it.
brought to the school, the experience of living without one. It’s easy to
building—which sits at one forget to how far we have come. But there is a silver lining. This year, many print
of the gateways to campus—allowed the news outlets, including The New York Times,
Newhouse School to make a striking statement A decade later, many of us feel a renewed call to The Washington Post, The Boston Globe,
about our commitment to journalism. defend and protect freedom of the press. The New Yorker and The Atlantic, have
The First Amendment has been attacked and reported unprecedented increases in
With the words of the First Amendment writ challenged at other times in our country’s subscription rates. Many people who may have
large on the façade, Newhouse 3 daily reminds history, but the stakes are as high now as they’ve taken the vital role of the press for granted are
visitors to Syracuse of some of the most ever been. A lot has changed in 10 years. now being reminded of its importance.
important freedoms of our democracy.
We are in a time where many people, taking As dean of the Newhouse School, my hope is
It also reminds us of the fact that journalism is the their cue from the president, feel free to dismiss that this renewed interest extends to one group
only profession protected by the Constitution. as “fake news” any reporting that doesn’t in particular: Students, and potential students.
That’s pretty important to those of us who work support their worldview. (A Monmouth I myself was inspired to become a journalist in
and teach in the communications fi elds. University poll in March found 6 in 10 the wake of the Watergate scandal, when
Americans think traditional news outlets report Woodward and Bernstein showed me the full
In his keynote address at the dedication fake news.) Where actual fake news, in some potential of the profession. I’d like to think we’re
ceremony in 2007, Chief Justice of the cases fabricated by people in other countries for on the precipice of a whole new generation of
United States John G. Roberts noted: political gain, misleads huge numbers of people journalists who are called to make a difference.
and undermines their ability to make intelligent
The framers understood that democratic choices, as described by the Chief Justice. We are ready to welcome them. And in another
government required the informed discussion Where trust in traditional media has declined decade, when we celebrate the 20th anniversary
essential to allow citizens to make intelligent while use of social media as a news source has of Newhouse 3 and look at the words etched in
choices… Those who drafted and ratifi ed the increased. Where analysis and critical thinking edifi ce, we can remember how far we’ve come.
First Amendment understood then, as we do are often eschewed in favor of entertainment.
NEWHOUSE NETWORK FALL 2017 1
The Future of News

Professionals, students come to campus
for innovative drone journalism training
BY WENDY S. LOUGHLIN
2 NEWHOUSE NETWORK FALL 2017
Drone journalism may still be in its infancy, but the use of drones for
news coverage has been a focus of students at the Newhouse School
for the past several years.
Dan Pacheco, the Peter A. Horvitz Endowed (ECS) and School of Information Studies, in The program, held April 21-23 on campus,
Chair in Journalism Innovation, fi rst introduced addition to the Newhouse School. featured a series of workshops as well as
drones into the curriculum in late 2012. Since hands-on introductory fl ight training sponsored
then, in courses like New Tech for New Media, Within the Gerry Center, the Innovation Lab is by DJI, a leading drone technology company.
Pacheco has steadily provided students with headquarters for Skyworks, housing equipment Participants learned about safe drone operations,
hands-on training in the emerging technologies and serving as a meeting space. “Dan and the legal and ethical issues of drone journalism,
that will likely shape and transform the media Gerry Center provided the Skyworks Project community best practices and coordinated
industry, including drones. He has also sponsored with incredible opportunities,” says CEO Kyle operations in a breaking news environment.
student participation in the DARC (Drone & Foley, a former ECS student. “Since the They also explored ways drone photography
Aerial Robotics Conference), and helped found a Innovation Lab dealt with the new and emerging can be used in innovative storytelling.
student group focusing on drone technology, tech in media, we were able to combine forces
which he advises. and come up with some crazy drone ideas, one In addition, participants received information to
of which included putting 360 cameras on a help them prepare for the exam for the Federal
The Skyworks Project, which is incubated in drone. This taught us a ton about 360 video, Aviation Administration (FAA) Part 107 Drone
Newhouse’s Alan Gerry Center for Media considering that it was no small feat to mount Pilot’s Certifi cate, which is required for non-
Innovation, works on building, designing and [the cameras] to a drone.” recreational drone operators.
researching drone technology, as well as drone
photography and videography. The Last spring, the Newhouse School took its drone The program was developed by the Poynter
interdisciplinary group was founded in 2013 and activities to the next level as one of four schools Institute in partnership with Google News Lab,
includes students from Syracuse University’s nationwide to host an innovative new program Drone Journalism Lab, National Press
College of Engineering and Computer Science to train journalists in the use of drones. Photographers Association (NPPA) and DJI.
NEWHOUSE NETWORK FALL 2017 3
“I believe that drones open
up new possibilities for
storytelling and can help
push the boundary of
what’s possible.”
Jason Mussman
Workshop participant
“Every journalist now has the opportunity to
cover events with fl ying cameras that provide a
bird’s-eye view, which is extraordinary,”
Pacheco said when the workshop was
announced. “But it doesn’t stop there. When we
combine drones with 360 video cameras and ability to get that perspective without mounting a Other regions were also represented, with
virtual reality viewers like we’re doing at ladder to the roof of my car—which I have done.” participants from California, Texas and Canada.
Newhouse, we can give viewers the sensation
that they’re actually in the drones as events Student Jason Mussman also participated in the Like Cenicola, Mussman earned his FAA
unfold below them.” workshop. A dual major in television, radio and license after completing the training. “I plan on
fi lm in the Newhouse School and information using my new skills to enhance storytelling by
Tony Cenicola, a photographer with The New management and technology in the School of capturing content that would have been
York Times, enrolled in the program. He says he Information Studies, Mussman is now a senior. previously impossible to visualize,” he says.
has always been interested in aerial photography
and even took fl ying lessons many years ago, but “I have always been fascinated by drones and Pacheco, assisted by students, was part of the
never earned his pilot’s license. He had only emerging technology,” he says. “I believe that teaching team. Other instructors were Foley;
limited drone photography experience before he drones open up new possibilities for Lance Knowles, creative director with Drone
took part in the Newhouse training session; storytelling and can help push the boundary of Nerds Inc.; Edward Kostakis, a senior pilot with
within two weeks, he had earned his FAA license. what’s possible.” DJI; Mickey H. Osterreicher, NPPA legal
counsel; Jon Resnick, policy lead for DJI; Sam
Cenicola has been on staff at The Times for 17 Mussman says the workshop was valuable not Stewart, trainer with Society of Professional
years. He says his new skills provide added job just for the in-depth instruction and the Journalists/Google News Lab Program; Al
security. “It is a great addition to my arsenal. expertise of the teaching team, but also for the Tompkins, the Poynter Institute’s senior faculty
I shoot a lot of real estate and travel stories and networking opportunities. Participants came for broadcasting and online; and Matt Waite,
love having the ability to get off the ground. from organizations across the Northeast, professor of practice at the University of
My favorite use is [at] low altitude, pictures that including CBS News, The New York Times, Nebraska-Lincoln and founder of the Drone
are not so obviously aerial but really are only The Atlantic, CNN and other media outlets, as Journalism Lab.
10-20 feet off the ground. It’s great to have the well as from several colleges and universities.
4 NEWHOUSE NETWORK FALL 2017
The Media-Nxt 2017 report is the inaugural overview most media executives need to stay
compendium from the Newhouse Center for abreast of these business-critical technologies.
Digital Media Entrepreneurship. It provides an
overview of, and additional resources on, six The premium version includes a curated list of
emerging technologies that are already beginning more than 30 early-stage media tech companies
to change the media industry, plus four other from all over the world. The list is intended to
technologies that are following fast-behind. help more established media companies
embrace relevant new technologies by
“So much is changing in the world of media: new connecting with the up-and-coming
creation tools and environments, new delivery companies—perhaps through a pilot project, an
and distribution channels, new devices for investment or even an acquisition. Cost for the
media consumption and interaction and new premium version, which can be pre-ordered at
business models,” says Sean Branagan, director Media-Nxt.org, is $1,200, with a 50 percent
of the center. “Because media is becoming a discount offered to non-profi t organizations and
high-tech industry, both industry professionals Newhouse alumni.
and students of the craft need to move faster,
jump in and actively shape the future of media, Inspiration for Media-Nxt came from
rather than just adapt and adopt.” Branagan’s Trendspotting in Digital Media
course, which exposes students to concepts
This year’s report focuses on six areas of about futuring and new technology as they
emerging media technology: Virtuality (a term examine the future of media.
coined to encompass augmented reality [AR],
virtual reality [VR] and 360 video), Machine In 2016, former Coca-Cola marketing executive
Learning, Automated Image Recognition, and Newhouse alumnus Tom Boyle ’83 heard
Blockchain, Haptics and Conversational User about the class and took an interest, funding the
Newhouse School releases Interfaces (CUI). report’s initial creation and design. The report
was researched and written by a team of eight
inaugural Media-Nxt report
“We wanted to give a quick read to busy media media-savvy graduate, undergraduate and
executives so they can learn fast and be apprised doctoral students at Newhouse and edited by
The internet, digital, mobile, of what’s coming,” Branagan says. “Unlike other Professor Aileen Gallagher. It was released in
articles and reports on emerging technologies, early September.
streaming and other technologies and
ours stays laser-focused on media, breaking
trends have dramatically changed
down the impact we think we will see in three Branagan plans to further expand Media-Nxt by
the news, advertising, branding
main areas: news and information, hosting events and speakers and offering
and entertainment industries in the
entertainment and positioning—namely sponsored research opportunities for media and
last 20 years. A new report from
advertising, branding and public relations.” tech companies to work with Syracuse
the Newhouse School warns media
University technologists and Newhouse School
executives to fasten their seat belts
A free version of the report, available at researchers. His goal is to provide a platform to
and get ready for more.
Media-Nxt.org, provides a 24-page, easy to scan help shape the future of media.
NEWHOUSE NETWORK FALL 2017 5
Martin Bandier ’62 knows
the music industry.
One of the world’s most infl uential music
executives, the chairman and CEO of Sony/
ATV Music Publishing built the largest and most
successful music publishing company and
redefi ned the industry.
He also knows what it takes to succeed in the
industry. That’s why, in 2006, he established
the Martin Bandier Performing Arts and
Entertainment Industry Program at
Syracuse University.
“With the growth and consumption of music at
an all-time high and the ever more diverse
avenues through which we can earn income in
this business, the demand for a training ground
to give students a real understanding of the
many different skills required has become
crucial,” Bandier said when the program was
founded. “The desire of so many young students
to enter the entertainment industries had to be
answered by a specialized program tailored to
produce our future executives. There’s currently
no formal training program for our industry.
This program is the fi rst opportunity for us to
have a system, to feed educated, qualifi ed and
ambitious kids into the industry.”
Bandier’s vision was realized in a successful
program. Ten years after its founding, the
program was named to Billboard magazine’s list
of “12 Elite Music Business Schools Shaping the
The Bandier Program fi nds a
Industry’s Future.” The program was again
home in the Newhouse School
recognized by Billboard in 2017.
BY WENDY S. LOUGHLIN
Beginning this academic year, the Bandier
Program will be housed in the Newhouse
6 NEWHOUSE NETWORK FALL 2017
School and will eventually be renamed the Songs catalog for $125 million, he getting kids a job,” he says. “I feel a responsibility
Martin Bandier Program for the Music Business revolutionized music publishing by expanding of notifying everyone I know in the industry
and Entertainment Industries to more accurately the use of the catalog in commercials, fi lms, [about Bandier Program students]. And I’ve
refl ect its focus on the business of music as it sound recordings and stage productions. been in the industry long enough where I know
functions in all media, particularly new media. virtually everyone, and I have been lucky
The program includes an interdisciplinary Later, Bandier spearheaded the sale of SBK’s enough to have done very well and have a
curriculum of study in music business and media song catalog to EMI and helped create SBK decent reputation, so I think people accept my
with a strong foundation in liberal arts, and Records, serving as its COO. He went on to recommendations.” Bandier sends notes to his
provides students with opportunities for become chairman and CEO of EMI Music contacts and forwards the resumes of soon-to-be
experiential learning in the music business. Publishing Worldwide; under his leadership, graduates. “Bandier students are all over the
EMI became the world’s music business and [they] receive the highest
“Newhouse offers programs and courses in the largest and most successful praise,” he says.
music publishing company.
digital world we now live in. You can see it in
Bandier notes that the business of the music
the school itself—recording studios, fi lm and In 2007, Bandier joined Sony/ industry is more complicated now than ever, as
ATV and shortly thereafter is the music itself—and the way it’s consumed.
production studios—everything that happens in
negotiated the acquisition of “Whoever thought that music wouldn’t have any
the business is covered in Newhouse.”
the 125,000-song Famous physical aspect attached to it?” he says,
Music catalogue from Viacom. referencing digital downloads and the near-
Martin Bandier
In 2011, he was instrumental nonexistence of CD or vinyl being sold in stores.
in negotiating the acquisition “These students are the future of the industry.
Bandier lauds the program’s move into of EMI Music Publishing by Sony Corporation I hope they carry the torch and love music the
Newhouse. “I couldn’t be happier,” he says. of America. Today, the Sony/ATV catalogues way I do and fi nd new and innovative ways for it
“Newhouse offers programs and courses in the include some of the biggest names in music. to happen.”
digital world we now live in. You can see it in
the school itself—recording studios, fi lm and A giant in the industry, Bandier was inducted In conjunction with the Bandier Program’s move
production studios—everything that happens in into the Songwriters Hall of Fame as Patron of to the Newhouse School, Bandier has pledged
the business is covered in Newhouse.” Bandier, the Arts, and was the fi rst-ever music publisher an additional generous gift to support the
who took a tour of Newhouse last spring, adds to receive the President’s Merit Award as part program over the next decade. The gift will
that he was “totally mesmerized” by the of the Grammy Salute to Industry Icons create the Martin Bandier Program for the
school’s facilities. awards program. Music Business and Entertainment Industries
Fund, which will be used at the discretion of the
Storied Career Future of Music
dean of the Newhouse School to develop the
Ranked among the top 10 on Billboard’s “Power Bandier has remained involved with the Bandier curriculum, attract outstanding faculty and
100” list, Bandier has been a presence in the Program since its founding and takes a personal provide support for both in- and out-of-
music industry since he co-formed the interest in the success of the students. Every classroom enrichment experiences.
Entertainment Company in the 1970s. He later year, he meets one-on-one with each member of
co-founded the Entertainment Music Company the graduating class to discuss career goals and
and SBK Entertainment World. During that fi nd ways to help them as they seek their fi rst
time, with the purchase of the massive CBS positions in the business. “It’s really about
NEWHOUSE NETWORK FALL 2017 7
Television Then and Now
The Bleier Center celebrates 20 years at the Newhouse School
BY LANI DIANE RICH
8 NEWHOUSE NETWORK FALL 2017