Neuro-linguistic Programming For Dummies

420 Pages·2010·4.29 MB·english

by  Kate Burton

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Romilla Ready is an NLP Master Practitioner and the architect of £15.99 UK / $21.99 US / $25.99 CN
‘Relationship Wizardry® in Business’, a programme of training and ISBN 978-0-470-66543-5
coaching for business executives. Kate Burton is a leading international Romilla Ready
executive coach with a background in corporate communication in IT,
Relationship coach and trainer
and works with clients such as HP, KPMG, and Microsoft. Romilla and
Kate Burton
Kate are the authors of the best-selling Neuro-linguistic Programming Ready
Workbook For Dummies. Burton NLP coach
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Neuro-linguistic
Programming
FOR
DUMmIES
‰
2
ND EDITION
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Neuro-linguistic
Programming
FOR
DUMmIES
‰
2
ND EDITION
by Romilla Ready and Kate Burton
A John Wiley and Sons, Ltd, Publication
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Neuro-linguistic Programming For Dummies®, 2nd Edition
Published by
John Wiley & Sons, Ltd
The Atrium
Southern Gate
Chichester
West Sussex
PO19 8SQ
England
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Copyright © 2010 John Wiley & Sons, Ltd, Chichester, West Sussex, England
Published by John Wiley & Sons, Ltd, Chichester, West Sussex
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ISBN 978-0-470-66543-5 (hardback), ISBN 978-0-470-66610-4 (ebk),
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Printed and bound in Great Britain by Bell and Bain Ltd, Glasgow
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About the Authors
Romilla Ready is the creator and architect of Relationship Wizardry®, her
own brand of training and coaching, which combines the two potent
technologies of Neuro-linguistic Programming and Huna (the ancient
knowledge from Hawai’i). Relationship Wizardry® evolved from the realisation
that the common denominator in any interaction, be it one that causes
distress or one that gives pleasure, is people and the way they think and
communicate. Her product offerings are:
(cid:2) Relationship Wizardry®, which is aimed at people (usually singletons)
who want to create their perfect relationship.
(cid:2) Relationship Wizardry® in Business, which helps companies build
profi table stakeholder relationships through improved employee and
customer engagement as well as through enhanced salesmanship.
(cid:2) Relationship Wizardry® Coaching, which enables time paupers to
experience fast, powerful, life-enhancing results in their personal and
business lives.
(cid:2) Applied NLP for Business Results™ networking events, where business
owners discover how to apply NLP to create the specifi c results they
want for their business.
Romilla has worked in high-stress, customer-facing environments for
multi-national companies and across cultural boundaries, has provided
training in the UK, Europe, and Africa, and is the MD of her company, Ready
Solutions Ltd.
Kate Burton is an international NLP master coach, author, and workshop
leader who challenges individuals and organisations to create successful
lives that are sustainable and fun. Her business career began in corporate
advertising and marketing with Hewlett-Packard. Since then she has worked
with varied businesses across industries and cultures on how they can be
great communicators.
What Kate loves most is delivering custom-built coaching programmes. She
thrives on supporting people in boosting their motivation, self-awareness,
and confi dence. Her belief is that people all have unique talents, abilities, and
core values. The skill is about honouring them to the full.
In addition to co-authoring Neuro-linguistic Programming For Dummies and
the Neuro-linguistic Programming Workbook For Dummies with Romilla, Kate
co-authored Building Self-Confi dence For Dummies with Brinley Platts. Her
latest book, Live Life, Love Work, is published by Capstone (a Wiley imprint)
and she is currently writing Coaching with NLP For Dummies.
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Authors’ Acknowledgements
From Romilla: The thrill of fi nding Neuro-linguistic Programming For Dummies
in the bookshops is as fresh now as when it fi rst published. The fulfi llment
of this dream wouldn’t have been possible without the help and support of
a raft of wonderful people, to all of whom I wish to offer my heartfelt thanks.
My ‘partner in crime’, Kate Burton: I am so glad you agreed to collaborate on
this project when I rather nonchalantly asked you if you’d like to write a
book on NLP with me. Thank you, mum, for all your love, support, and ideas –
keep them coming; Angela, my sister, has always been there in times of
trouble and celebration, and has done a grand job of being the fi rst ‘test
dummy’ for our book and making sure I didn’t split my infi nitives! Oswyn
for being the perfect grandfather to ‘brattus’, my son, Derwent, who bails
me out when I come a-cropper with technology and won’t let me give up;
Rintu who continues to help me learn and stretch; my Yoga teacher, Swami
Ambikananda Saraswati, for her patience in the face of all my questions;
David, my NLP trainer, who gave me another rung in the ladder for personal
change. Last but not least, I’d like to thank the terrifi c team at Wiley for all
their help and support.
Derek, ‘the wind beneath my wings’, is gone but I will cherish memories of
our life together.
From Kate: When Romilla and I set out to write the original book, our
intention was to learn and have some fun; we never anticipated the pleasure
this book would bring. So my thanks to Romilla that we continue to enjoy
such a deep understanding and friendship. All my family, especially Bob,
Rosy, and Jessica have my thanks for your unconditional love and unfailing
ability to nurture me while I focus on writing more books. To my special
friends, thank you for your patience and grounding in common sense. I thank
Ian, Robert, Penny, and James, and many other amazing NLPers for sharing
their knowledge with such integrity; I remain in awe of your skill and
commitment. Thanks to Jan for demonstrating the sheer joy of masterful
NLP coaching at its fi nest. To my clients and colleagues, I appreciate the
endless opportunities to learn and practice NLP with you. To the fabulous
professionals at Wiley for shaping ideas into reality; you certainly demonstrate
the power of belief. What we had not expected was that Neuro-linguistic
Programming For Dummies would be such a runaway best seller with so many
international translations, and the workbook and CDs following on from it,
so our thanks above all go to our readers for your support and good wishes.
This book sprang to life because we wanted to enthuse others with the power
of NLP and I hope you’ll continue to be intrigued and inspired as there’s so
much to learn and to apply.
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Publisher’s Acknowledgements
We’re proud of this book; please send us your comments through our Dummies online registration
form located at www.dummies.com/register/.
Some of the people who helped bring this book to market include the following:
Commissioning, Editorial, and Media Composition Services
Development
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Amie Tibble)
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Content Editor: Jo Theedom
Indexer: Ty Koontz
Commissioning Editor: Nicole Hermitage
Assistant Editor: Ben Kemble
Copy Editor: Andy Finch
Technical Editor: Lynne Cooper
Proofreader: Jamie Brind
Production Manager: Daniel Mersey
Cover Photos: verre d’eau © cdrcom
Cartoons: Rich Tennant
(www.the5thwave.com)
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