Nearer to Perfect

86 Pages·2013·4.19 MB·English

by  Michelle Lee

ACS Conference 2013
Babs Hogan, M.Ed.
ACSM Certified Health & Fitness Specialist
Certified Wellness Coach
Kinesiologist (Texas A&M and UT Tyler)
Book Author and Freelance Writer
Food Revolution Ambassador
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We have interesting
connections…
We both lift weights
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We have a purpose
for whey
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We both have a heightened
sense of smell
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We need calcium
1. Humans absorb only 30% of
calcium in food
(R1, R2)
2. Dairy sources are best
3. Pasteurization reduces b.v.
4. Cheese is the best source
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Are cheese customers
interested in weight loss?
Customer’s perspective:
1. 25% of men are on a diet
2. 32% of women are dieting
About 28% are thinking about it.
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Cheese is satisfying
•Dietary fat triggers the release of
hormones that create a sense of
fullness
1. Leptin & Cholesystokinin
2. Fat in cheese moderates appetite
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Cheese slows glucose uptake
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Don’t go on a hunger strike
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Cheese is complete protein
Cheese contains the full
complement of amino acids
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