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About Mystery
<b>Why does mystery create a mental itch that must be scratched? <i>New York Times </i>bestselling author Jonah Lehrer unlocks the secrets of mystery's allure, putting together recent discoveries in the fields of psychology, neuroscience, and anthropology and shining a new light on everything from the formulas of our favorite detective shows to the tricks of successful advertising campaigns and the calculated risks of the stock market.</b><BR>Why is mystery so compelling? What draws us to the unknown? Jonah Lehrer sets out to answer these questions in a vividly entertaining and surprisingly profound journey through the science of suspense. He finds that nothing is proven to capture a person's attention as strongly as mystery, making mystery the key principle in how humans see and learn to understand the world. Whenever patterns are broken, we are hard-wired to find out why. Without our curiosity driving us to pursue new discoveries and persevere in solving stubborn problems, we...</BR>
Detailed Information
| Author: | Jonah Lehrer |
|---|---|
| Publication Year: | 2021 |
| ISBN: | 1501195875 |
| Language: | other |
| File Size: | 3.5465 |
| Format: | |
| Price: | FREE |
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