Table Of ContentMODERN	MISOGYNY
MODERN	MISOGYNY:	ANTI-
FEMINISM	IN	A	POST-FEMINIST
ERA
Kristin	J.	Anderson
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Library	of	Congress	Cataloging-in-Publication	Data
Anderson,	Kristin	J.,	1967–
Modern	misogyny	:	anti-feminism	in	a	post-feminist	era	/	Kristin	J.	Anderson.
 pages	cm
Includes	index.
ISBN	978–0–19–932817–8
eISBN:	978–0–19–932819–2
1.	Misogyny.			2.	Feminism.			I.	Title.
HQ1233.A686	2015
305.42—dc23  2014012169
For	Alana	and	Alyssa
CONTENTS
Acknowledgments
Introduction:	The	(Lack	of)	Significance	of	Feminism
1.	Consumerism,	Individualism,	and	Anti-Activism
2.	Post-feminism	Post-9/11
3.	Manufacturing	Man-Hating	Feminism
4.	The	End	of	Men	and	the	Boy	Crisis
5.	Women	are	Wonderful,	but	Most	Are	Disliked
6.	Is	Feminism	Good	for	Women?
Conclusion
Index
ACKNOWLEDGMENTS
I	am	grateful	to	many	individuals	whose	generosity	made	this	work	possible.
First,	I	am	inestimably	indebted	to	Christina	Accomando	for	her	friendship	and
her	political	and	intellectual	guidance	over	the	past	two	and	a	half	decades.	I	am
a	better	teacher,	writer,	and	activist	because	of	her	patience	and	persistence	(and
numerous	alliterative	suggestions).	Over	the	past	two	years,	it	was	a	consistent
pleasure	to	work	with	Sean	K.	O’Hare,	who	read	the	entire	manuscript	in	its
many	versions	and	provided	assistance	with	organization,	editing,	substantive
suggestions,	and	superbly	snarky	comments	in	the	margins.	Over	the	course	of
this	 research	 and	 writing,	 many	 colleagues	 provided	 invaluable	 feedback	 on
drafts	 of	 chapters:	 Christina	 Accomando,	 Bonnie	 Field,	 Melinda	 Kanner,
Campbell	 Leaper,	 Rachael	 Robnett,	 Larissa	 Smith,	 and	 Tammis	 Thomas,	 all
helped	 make	 this	 a	 better	 book.	 I	 thank	 my	 students	 at	 the	 University	 of
Houston-Downtown	whose	meticulous	work	on	this	project	was	vital:	Sagrario
Baca,	Kevin	Farren,	Eynar	Hernandez,	Lisa	Ludtke,	Christina	Matthews,	and
Alicia	Young.	Finally,	I	am	grateful	to	the	following	people	for	their	friendship
and	support:	Travis	Crone,	Shauna	Curtis,	Bonnie	Field,	Alex	Rossman,	Larissa
Smith,	 Cindy	 Stewart,	 Fran	 and	 Kim	 Watson,	 and,	 most	 especially,	 Tammis
Thomas.
INTRODUCTION
THE	(LACK	OF)	SIGNIFICANCE	OF	FEMINISM
A	strange	phenomenon	has	accompanied	the	unprecedented	growth	of	feminist	activism	around	the
globe:	the	recurrent	pronouncement	of	feminism’s	death.	From	the	1970s	through	the	new	millennium,
journalists,	academics,	and	even	some	feminist	scholars	have	declared	the	demise	of	feminism	and
hailed	the	advent	of	the	post-feminist	age...Given	the	vibrancy	and	the	variety	of	proliferating	forms	of
feminist	theory	and	practice,	why	the	premature	burial	of	feminism?
1
–MARY	HAWKESWORTH,	2004
Pundits,	politicians,	and	the	press	have	been	declaring	the	demise	of	feminism
since	the	birth	of	the	women’s	movement.	The	feminist	postmortem	has	become
so	 predictable	 that	 it	 even	 has	 been	 dubbed	 by	 one	 feminist	 critic	 as	 False
Feminist	Death	Syndrome.	“This	pernicious	media-borne	virus...has	popped	up
in	print	and	over	the	airwaves	on	and	off	for	decades,	poisoning	public	opinion
against	 the	 ‘F-word’	 (feminism)2	 and	 contaminating	 our	 collective
understanding	of	the	history,	ideology	and	goals	of	the	women’s	movement.”3
Some	 commentators	 describe	 the	 state	 of	 feminism	 as	 “post-feminist,”	 that
women	have	come	a	long	way	in	recent	decades	and	there	really	is	no	need	for	a
continued	 feminist	 movement.	 We	 see	 “post-feminist”	 alongside	 equally
questionable	claims	of	Barack	Obama’s	election	as	U.S.	president	as	signaling	a
“postracial”	America.	The	notion	here	seems	to	be	that	because	the	country	has
made	so	much	progress	on	racial	equality,	the	election	of	an	African	American
president	 signals	 our	 arrival	 into	 a	 society	 that	 no	 longer	 needs	 antiracist
activism	or	structural	change.	As	Rinku	Sen	argues,	“Postracialism	grows	out	of
the	trope	of	colorblindness,	but	is	even	more	aggressive	in	resisting	racial	justice
standards.	Like	post-feminist,	it	implies	not	just	a	destination—a	society	that
doesn’t	 use	 race	 to	 judge	 people—but	 asserts	 that	 we	 have	 arrived	 at	 that
place.”4	 American	 women	 have	 made	 so	 much	 progress,	 the	 post-feminist
argument	 continues,	 as	 evidenced	 by	 their	 numbers	 in	 the	 workforce	 and	 in
college	graduation,	surely	we	have	achieved	gender	equality.
Modern	Misogyny	examines	contemporary	sexism	and	anti-feminism	during
what	has	been	described	as	a	post-feminist	era	in	the	United	States	and	other
Western	 countries.	 This	 book	 critically	 analyzes	 the	 notion	 that	 the	 feminist
movement	is	unnecessary	because	the	work	of	feminism	is	complete.	From	this
point	of	view,	women,	regardless	of	their	race,	social	class,	sexual	orientation,	or
geography,	have	achieved	equality	in	most	meaningful	respects.	Feminism	is
now	merely	a	history	lesson.	In	fact,	the	argument	goes,	women	have	been	so
successful	 in	 achieving	 equality,	 it	 is	 now	 men	 who	 are	 victims	 of	 gender
discrimination.	These	sentiments	make	up	modern	misogyny.	Contrary	to	the
claims	of	the	post-feminist	punditry,	equality	has	not	been	achieved.	Instead,
sexism	 is	 now	 packaged	 in	 a	 more	 palatable	 but	 stealthy	 form.	 This	 book
addresses	the	nature,	function,	and	implications	of	modern	misogyny	but	also
asserts	the	benefits	of	a	continued	feminist	movement.
My	 academic	 training	 is	 in	 social	 psychology,	 and	 that	 lens	 informs	 the
approach	to	critiquing	the	myths	of	modern	misogyny.	My	area	of	specialization
examines	subtle,	contemporary	forms	of	prejudice	and	discrimination,	and	social
psychology	is	particularly	well	equipped	to	examine	this	sort	of	bias.	On	the	one
hand,	overt,	explicit,	and	extreme	forms	of	prejudice	and	discrimination	still
exist.	 In	 fact,	 the	 number	 of	 hate	 groups	 in	 the	 United	 States	 has	 increased
steadily	since	the	election	of	President	Barack	Obama.5	At	the	same	time,	much
contemporary	prejudice	and	discrimination	is	subtle,	covert,	implicit,	and	often
nonconscious.	Subtle	prejudice,	or	what	I	have	called	“benign”	bigotry,6	entails
everyday,	seemingly	innocent	slights,	comments,	overgeneralizations,	othering,
and	denigration	of	marginalized	groups.	Subtle	prejudice	is	insidious	because	(1)
it	can	be	nonconscious	and	unintentional,	so	the	perpetrator	may	not	be	aware	of
engaging	in	it,	(2)	due	to	its	subtlety,	the	target	or	victim	may	not	notice	it	as
prejudice,	and	(3)	it	can	have	the	veneer	of	a	“positive”	stereotype.	Stereotypes
about	subordinate	groups	can	appear	complimentary	(e.g.,	women	are	nurturing,
Latinos	are	family-oriented),	but	even	positive	stereotypes	are	harmful	because
they	rob	the	person	of	individuality,	they	box	people	into	certain	behaviors	(and,
sometimes,	 lower-paid	 jobs),	 and	 the	 person	 being	 judged	 is	 not	 seen	 in
individual	terms	but	in	categorical,	less	accurate,	and	more	exaggerated	terms.
At	the	cultural	level,	subtle	prejudice	permeates	all	corners	of	society;	like	the
air	we	breathe,	it	is	everywhere	and	we	are	often	unaware	that	we	inhale	it.7	In
studying	 subtle	 prejudice	 directed	 toward	 ethnic,	 religious,	 and	 sexual
minorities,	 I	 have	 examined	 its	 devastating	 consequences	 in	 employment,
education,	and	the	criminal	justice	system.	In	this	book,	I	examine	misogyny
from	 the	 perspective	 of	 the	 theories	 and	 research	 on	 subtle	 prejudice.	 Many
people	believe	that	women	as	a	group	are	doing	just	fine,	that	feminism	has	run
its	 course,	 and	 that	 the	 new	 victims	 of	 sexism	 are	 men.	 This	 book	 will
demonstrate	otherwise	by	illuminating	manifestations	of	modern	misogyny	that
are	harder	to	see	than	overt	sexism.
Personal	 anecdotes	 of	 discrimination	 are	 important	 in	 terms	 of	 honoring
people’s	lived	experiences,	and	they	can	provide	vivid	and	memorable	accounts
of	discrimination.	However,	personal	reports	of	discrimination	can	be	dismissed
by	 skeptics:	 Maybe	 you	 weren’t	 qualified	 for	 the	 job,	 maybe	 your	 interview
didn’t	go	well—why	would	you	assume	sexism	played	a	role?	Maybe	your	boss
treats	everyone	badly?	The	experimental	method	is	a	powerful	way	to	study	and
detect	subtle	yet	pervasive	forms	of	stereotyping,	prejudice,	and	discrimination.
Controlled	experiments	recreate	real-life	situations	in	which	discrimination	is
evidenced	often	without	the	perpetrator’s	awareness.	For	instance,	if	we	create
fictitious	 résumés	 with	 standardized	 qualifications	 such	 as	 education	 and
experience,	attach	a	woman’s	name	to	some	and	a	man’s	name	to	others,	and	ask
people	to	evaluate	the	qualifications	of	otherwise	comparable	job	candidates,	we
can	demonstrate	gender	discrimination	if	the	participants	evaluate	the	résumés	of
one	gender	less	favorably	than	the	other	gender.	If	the	only	difference	in	the
résumé	is	the	name	at	the	top,	we	must	conclude	that	gender	discrimination	has
occurred,	 even	 if	 the	 evaluator	 has	 not	 overtly	 and	 consciously	 articulated
sexism.	In	this	book,	I	rely	on	the	vast	experimental	data	in	social	and	cognitive
psychology	to	uncover	prejudice	and	discrimination.	At	the	same	time,	I	use
qualitative	 data	 in	 the	 form	 of	 surveys,	 focus	 groups,	 and	 interviews	 from
psychology,	 education,	 and	 the	 humanities,	 which	 allow	 individuals	 to	 share
their	experiences,	feelings,	and	attitudes	in	their	own	voices.
As	 a	 field,	 psychology	 focuses	 on	 individual	 thinking	 and	 behavior—the
micro	elements	of	human	phenomena.	Psychologists	study	how	people	make
sense	 of	 their	 surroundings,	 how	 they	 think,	 feel,	 process	 information,	 and
behave.	But	individuals	live	in	a	society	in	which	institutions	and	larger	cultural
trends	and	tropes	shape	their	thinking	and	behavior.	There	are	several	important
books	that	address	contemporary	anti-feminism	and	sexism	that	focus	on	these
larger	 macro	 issues	 such	 as	 politics,	 prisons,	 schools,	 and	 popular	 culture.	 I
utilize	some	of	these	works	here.	One	aspect	of	contemporary	misogyny	that	has
been	missing	from	some	of	the	recent	work	in	this	area	is	the	link	between	the
cultural	and	social	with	the	individual.	For	instance,	neoliberal	political	trends
became	popular	in	the	United	States	and	the	United	Kingdom	in	the	1980s	and
emphasize	individualism,	consumerism,	and	personal	responsibility.	We	see	this
same	rhetoric	in	individuals’	descriptions	of	themselves	as	they	describe	having
myriad	 choices	 and	 as	 being	 ultimately	 responsible	 for	 their	 successes	 and
failures,	even	those	faced	with	grinding	poverty.	This	book	aims	to	bridge	both
Description:Pundits and politicians often opine on the irrelevance of feminism and the women's movement today. Some commentators describe the state of feminism as "post-feminist," alongside equally questionable claims of Barack Obama's election as signaling a "post-racial" America. Modern Misogyny examines cont