Download Mobile Marketing Handbook 2024, India PDF Free - Full Version
Download Mobile Marketing Handbook 2024, India by ['Anand Jaiswal'] in PDF format completely FREE. No registration required, no payment needed. Get instant access to this valuable resource on PDFdrive.to!
About Mobile Marketing Handbook 2024, India
This document discusses the growing mobile and internet penetration in India and the emergence of the "always-on" Indian consumer. It notes that India has witnessed a digital revolution driven by a surge in smartphone usage, with over 881 million internet users in 2023. Indians now spend significant time on their smartphones, averaging over 4 hours per day on mobile compared to the global average of 3 hours 15 minutes. This new type of Indian consumer seeks seamless, single-tap experiences on their smartphone's smart lock screen without even unlocking their phone. Marketers must adapt to this always-on mobile-first consumer by delivering compelling content and experiences on the first touchpoint - the smart lock screen.
Detailed Information
| Author: | ['Anand Jaiswal'] |
|---|---|
| Publication Year: | 2024 |
| Pages: | 25 |
| Language: | English |
| Format: | |
| Price: | FREE |
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