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About Mobile Gaming Benchmarks: A Global Analysis of
The document is a report from GameAnalytics analyzing mobile gaming benchmarks from H1 2019. Some key findings include: - Trivia games have the highest average Day 1 retention rates, with top games retaining 48% of players. Day 1 retention above 40% indicates strong potential. - Strategy, Action, and Role Playing games have the highest Average Revenue Per Paying User (ARPPU) at over $26. - Role Playing games consistently perform well across metrics like conversion rates, being 2x better than other top genres. - Retention rates tend to decrease over holiday periods like Christmas and summer. Keeping players engaged long-term with new content and limiting repetitive gameplay can help boost retention.
Detailed Information
| Author: | ['Polina Chtchelock'] |
|---|---|
| Publication Year: | 2021 |
| Pages: | 32 |
| Language: | English |
| Format: | |
| Price: | FREE |
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