Download Mobile Customer Relationship Management. Business Process Management Journal, Volume 13, Issue 6. PDF Free - Full Version
Download Mobile Customer Relationship Management. Business Process Management Journal, Volume 13, Issue 6. by Ragnar Schierholz in PDF format completely FREE. No registration required, no payment needed. Get instant access to this valuable resource on PDFdrive.to!
About Mobile Customer Relationship Management. Business Process Management Journal, Volume 13, Issue 6.
This e-book deals with the application of mobile business concepts and technologies in the domain of customer relationship management, or mCRM. (Examples include mobile marketing campaigns, mobile sales reporting, mobile ticketing, and product related mobile information services.) The e-book aims to give insights into fundamentals of mCRM, identify current challenges of mCRM, to propose solutions to current problems and challenges in mCRM and to demonstrate successful examples of mCRM.
Detailed Information
| Author: | Ragnar Schierholz |
|---|---|
| Publication Year: | 2007 |
| ISBN: | 9781846637179 |
| Pages: | 128 |
| Language: | English |
| File Size: | 1.2 |
| Format: | |
| Price: | FREE |
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