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About Mcom Project Sem III
1. This document discusses the impact of brand loyalty on smartphone users. Maintaining customer loyalty has become important for smartphone brands given the growth and competition in the industry. 2. Key factors that influence customer loyalty to smartphone brands include perceived value, brand trust, customer satisfaction, repeat purchases, and commitment to the brand. Satisfying customer needs leads to stronger relationships between brands and consumers. 3. As the smartphone market has expanded, major brands have become more competitive. Brands use various strategies to maintain customer loyalty and gain a competitive advantage.
Detailed Information
Author: | ['gray jay'] |
---|---|
Publication Year: | 2022 |
Pages: | 67 |
Language: | English |
Format: | |
Price: | FREE |
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