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About Marketing in 2010
Social media is becoming an important operational tool for marketers in 2010. Ten marketing professionals provided their perspectives on how social media will shift from an experimental phase to established methodology. Key areas that will see this change include defining clear objectives for social media engagement, developing processes and metrics for social campaigns, and integrating social strategies across departments to improve customer relationships and business operations. Social media is evolving from an outward marketing channel to an integral part of customer service, marketing, and business operations.
Detailed Information
| Author: | ['Valeria Maltoni'] |
|---|---|
| Publication Year: | 2010 |
| Pages: | 36 |
| Language: | English |
| Format: | |
| Price: | FREE |
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