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Download Marketing Communications, 3rd Edition by Joeri Van Den Bergh in PDF format completely FREE. No registration required, no payment needed. Get instant access to this valuable resource on PDFdrive.to!
About Marketing Communications, 3rd Edition
Marketing Communications: A European Perspective, third edition, covers all elements of the communications mix, including advertising, public relations, sponsorship, sales promotion, direct marketing, point-of-purchase communications, exhibitions, personal selling and the Internet. Filled with original, in-depth material, and supported by input from a number of premier marketing executives, Marketing Communications: A European Perspective, third edition, offers coverage from globally-recognised companies and brands, including Microsoft, Ford, Kitkat, McDonald's This book is designed to be of use to both undergraduate and postgraduate students of marketing communications.
Detailed Information
| Author: | Joeri Van Den Bergh |
|---|---|
| Publication Year: | 2006 |
| ISBN: | 1408212080 |
| Pages: | 629 |
| Language: | English |
| File Size: | 7.76 |
| Format: | |
| Price: | FREE |
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