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About Managing Customers As Investments: The Strategic Value Of Customers In The Long Run
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Detailed Information
| Author: | Sunil Gupta, Donald R. Lehmann |
|---|---|
| Publication Year: | 2005 |
| ISBN: | 131428950 |
| Pages: | 216 |
| Language: | English |
| File Size: | 13.297 |
| Format: | |
| Price: | FREE |
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