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Download Making It in Public Relations: An Insider's Guide To Career Opportunities by Leonard Mogel in PDF format completely FREE. No registration required, no payment needed. Get instant access to this valuable resource on PDFdrive.to!
About Making It in Public Relations: An Insider's Guide To Career Opportunities
Making It in Public Relations is a comprehensive, realistic guide to everything one needs to know when pursuing a successful career in public relations. It is an introduction to public relations, written for students who want or need a definition of the profession to understand what they are moving into as a career. A thorough overview of the various roles and responsibilities involved in PR work, the different types of PR functions and activities, and its application in a variety of settings and scenarios are provided. In fulfilling the book's editorial role, author Leonard Mogel profiles the 10 largest public relations firms, life on the fast track at a small PR firm, how corporate communications is carried on at a large financial institution, and public relations for diverse organizations. It will be of interest to those studying public relations at the university level; recent mass communication, journalism, and public relations graduates; interns in public relations firms; and employees in other fields contemplating a move to this profession.
Detailed Information
| Author: | Leonard Mogel |
|---|---|
| Publication Year: | 2002 |
| ISBN: | 9780585394862 |
| Pages: | 364 |
| Language: | English |
| File Size: | 3.572 |
| Format: | |
| Price: | FREE |
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