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About Lecture 1 Introduction To Creativity For PR
This document provides information about an introduction to a unit on creativity for public relations (PR). It includes details about an upcoming career event, notes on accessing course materials through an online system called MyBU, reading materials for the course, general classroom rules, and an introduction to the unit by the instructor Carolyn Freeman. It also provides an overview of what the unit will cover, why creativity is important for PR, examples of creative PR campaigns throughout history, and information about the first assignment.
Detailed Information
| Author: | ['sam lissen'] |
|---|---|
| Publication Year: | 2017 |
| Pages: | 37 |
| Language: | English |
| Format: | |
| Price: | FREE |
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