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About Innovation and Growth in Tourism
The objectives of the conference were to learn more about the characteristics and dynamics of the innovation process in tourism; to deepen mutual understanding into current practices of the industry and strategies of governments aiming to enhance innovation and co-operation processes in tourism (innovation in the field of product and marketing, how to rejuvenate the offer); and to exchange views on policies and initiatives to put in place to promote innovation in the tourism industry.
Detailed Information
| Author: | Organisation for Economic Co-operation and Development |
|---|---|
| Publication Year: | 2006 |
| Pages: | 148 |
| Language: | English |
| File Size: | 1.352 |
| Format: | |
| Price: | FREE |
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