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IMPJournal 2 I 2 PDF

60 Pages·2015·English
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by ['Heena Pahuja']| 2015| 60 pages| English

About IMPJournal 2 I 2

The document summarizes three articles in a special issue of The IMP Journal on purchasing. The first article empirically investigates interaction processes between buyers and sellers for four types of business services (semi-manufactured, instrumental, and consumption services) purchased by an oil company. The study finds the interaction processes differ systematically based on key objectives, functional representatives, and organizational capabilities. The second article examines a case study of motorcycle company Ducati, which intensified interaction with suppliers to change inefficient production structures during financial difficulties. Increased interaction capabilities were needed to develop solutions for efficiency and innovation. The third article develops a model to describe customer and supplier relationships in a truly interactive way, matching contexts to identify balanced

Detailed Information

Author:['Heena Pahuja']
Publication Year:2015
Pages:60
Language:English
Format:PDF
Price:FREE
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