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About IJEMS Vol7 (1) - 12 PDF
This document discusses the concept of value chain and provides a conceptual framework. It defines value chain as representing a firm's value-adding activities based on pricing strategy and cost structure. The value chain aims to understand a firm's capabilities and customer needs to develop a competitive strategy. It involves breaking down key activities and assessing how to add value through cost advantages or differentiation. Finally, strategies must focus on activities that enable sustainable competitive advantages. The document provides an overview of Porter's value chain model and reviews literature discussing how internal and external forces influence industry value chains.
Detailed Information
| Author: | ['sitisinar dewiamelia'] |
|---|---|
| Publication Year: | 2019 |
| Pages: | 4 |
| Language: | English |
| Format: | |
| Price: | FREE |
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