Download How Influencers' Credibility On Instagram PDF PDF Free - Full Version
Download How Influencers' Credibility On Instagram PDF by ['Hari Priya Chowdary'] in PDF format completely FREE. No registration required, no payment needed. Get instant access to this valuable resource on PDFdrive.to!
About How Influencers' Credibility On Instagram PDF
This thesis examines how consumers perceive the credibility of influencers on Instagram and how that impacts their purchase intention. Specifically, it analyzes which dimensions of credibility (attractiveness, trustworthiness, etc.) best explain purchase intention. It also explores potential differences between male and female consumers. The study adapted existing scales to measure credibility and purchase intention in a survey of 285 active Instagram users who follow influencers. The results showed that perceived attractiveness and trustworthiness of influencers were most influential on purchase intention. Females were found to be more influenced by perceptions of trustworthiness than males.
Detailed Information
| Author: | ['Hari Priya Chowdary'] |
|---|---|
| Publication Year: | 2020 |
| Pages: | 92 |
| Language: | English |
| Format: | |
| Price: | FREE |
Safe & Secure Download - No registration required
Why Choose PDFdrive for Your Free How Influencers' Credibility On Instagram PDF Download?
- 100% Free: No hidden fees or subscriptions required for one book every day.
- No Registration: Immediate access is available without creating accounts for one book every day.
- Safe and Secure: Clean downloads without malware or viruses
- Multiple Formats: PDF, MOBI, Mpub,... optimized for all devices
- Educational Resource: Supporting knowledge sharing and learning
Frequently Asked Questions
Is it really free to download How Influencers' Credibility On Instagram PDF PDF?
Yes, on https://PDFdrive.to you can download How Influencers' Credibility On Instagram PDF by ['Hari Priya Chowdary'] completely free. We don't require any payment, subscription, or registration to access this PDF file. For 3 books every day.
How can I read How Influencers' Credibility On Instagram PDF on my mobile device?
After downloading How Influencers' Credibility On Instagram PDF PDF, you can open it with any PDF reader app on your phone or tablet. We recommend using Adobe Acrobat Reader, Apple Books, or Google Play Books for the best reading experience.
Is this the full version of How Influencers' Credibility On Instagram PDF?
Yes, this is the complete PDF version of How Influencers' Credibility On Instagram PDF by ['Hari Priya Chowdary']. You will be able to read the entire content as in the printed version without missing any pages.
Is it legal to download How Influencers' Credibility On Instagram PDF PDF for free?
https://PDFdrive.to provides links to free educational resources available online. We do not store any files on our servers. Please be aware of copyright laws in your country before downloading.
The materials shared are intended for research, educational, and personal use in accordance with fair use principles.
