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About Guide To Mobile UX Research
This document provides an introduction to mobile usability and user experience research. It notes that mobile internet usage in the US is approaching 100% and will account for 50% of total web usage. As people rely more on mobile devices for various needs, businesses need to focus on positive mobile user experiences to meet expectations of fast loading sites and a usable mobile product. The landscape of e-commerce is changing as consumers now make complex purchases on mobile devices, giving retailers direct access and transforming mobile devices into portable showrooms. Proper mobile usability testing and research is important for businesses to understand user behavior and create superior mobile experiences.
Detailed Information
| Author: | ['tiago87pinto'] |
|---|---|
| Publication Year: | 2017 |
| Pages: | 37 |
| Language: | English |
| Format: | |
| Price: | FREE |
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