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About Green Supply Chain As A Competitive Advantage Enabler in The FMCG
The document discusses how green supply chain management can provide competitive advantage for fast-moving consumer goods (FMCG) companies in India. Traditionally, FMCG companies focused on efficiency to reduce costs. However, customers and regulators now expect more environmentally sustainable practices. Adopting green initiatives across the supply chain can improve reputation, satisfy stakeholders, and ensure long-term sustainability while balancing business goals. The document provides examples of green supply chain best practices for FMCG companies.
Detailed Information
| Author: | ['Sonia Kuriakose'] |
|---|---|
| Publication Year: | 2011 |
| Pages: | 11 |
| Language: | English |
| Format: | |
| Price: | FREE |
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