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About Globalization, Culture, and Branding: How to Leverage Cultural Equity for Building Iconic Brands in the Era of Globalization
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Detailed Information
Author: | Carlos J. Torelli (auth.) |
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Publication Year: | 2013 |
Pages: | 189 |
Language: | English |
File Size: | 2.016 |
Format: | |
Price: | FREE |
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