Table Of ContentThe International Society of Business, Economics,
and Ethics Book Series
Pauline J. Albert
Patricia Werhane
Tim Rolph Editors
Global Poverty
Alleviation:
A Case Book
The International Society of Business,
Economics, and Ethics Book Series
Volume 3
Series Editors
Daryl Koehn
Laura Spence
The International Society for Business, Economics and Ethics is a global association
for the study of social and moral aspects of business and the economy. This book
series draws from the worldwide membership of ISBEE and its associates to
present truly international research and scholarship. The primary objective of the
series is to promote business ethics globally by giving a voice to top scholars from
around the world and reaching a similarly global audience.
This series encompasses manuscripts that focus on ethics in the international
arena of business, particularly enabling comparative studies. There is a focus
on research on the responsibilities, values and behaviour of business people and
organizations as they interact with stakeholders including shareholders, employees,
suppliers, customers, competitors communities and governments. Incorporating
a macro economic perspective, it is especially interested in considering new
works dealing with globalization of business, b usiness in developing economies,
environmental questions, ethics and global communication, global economic
growth, and sustainable development. The series embraces research and scholarship
on all organisational forms relevant to business.
For further volumes:
http://www.springer.com/series/8074
Pauline J. Albert (cid:129) Patricia Werhane (cid:129) Tim Rolph
Editors
Global Poverty Alleviation:
A Case Book
Editors
Pauline J. Albert Patricia Werhane
St. Edward’s University School School of Business
of Management and Business De Paul University
Chicago, IL, USA Chicago, IL , USA
Austin, TX, USA
Tim Rolph
School of Business
De Paul University
Chicago, IL , USA
ISSN 1877-3176 ISSN 1877-3184 (electronic)
ISBN 978-94-007-7478-0 ISBN 978-94-007-7479-7 (eBook)
DOI 10.1007/978-94-007-7479-7
Springer Dordrecht Heidelberg New York London
© Springer Science+Business Media Dordrecht 2014
This work is subject to copyright. All rights are reserved by the Publisher, whether the whole or part of
the material is concerned, specifi cally the rights of translation, reprinting, reuse of illustrations, recitation,
broadcasting, reproduction on microfi lms or in any other physical way, and transmission or information
storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology
now known or hereafter developed. Exempted from this legal reservation are brief excerpts in connection
with reviews or scholarly analysis or material supplied specifi cally for the purpose of being entered and
executed on a computer system, for exclusive use by the purchaser of the work. Duplication of this
publication or parts thereof is permitted only under the provisions of the Copyright Law of the Publisher’s
location, in its current version, and permission for use must always be obtained from Springer.
Permissions for use may be obtained through RightsLink at the Copyright Clearance Center. Violations
are liable to prosecution under the respective Copyright Law.
The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication
does not imply, even in the absence of a specifi c statement, that such names are exempt from the relevant
protective laws and regulations and therefore free for general use.
While the advice and information in this book are believed to be true and accurate at the date of
publication, neither the authors nor the editors nor the publisher can accept any legal responsibility for
any errors or omissions that may be made. The publisher makes no warranty, express or implied, with
respect to the material contained herein.
Printed on acid-free paper
Springer is part of Springer Science+Business Media (www.springer.com)
Acknowledgements
Many people and organizations helped make this collection possible. We want to
especially thank Darden Publishing at the University of Virginia and, in particular,
Steve Momper, without whom the case book would not have been possible. Jenny
Mead, Karen Musselman and Gerry Yemen at the Darden School of Business helped
in case writing and editing. Tim Rolph at DePaul wrote the addenda updating older
cases, and he was in charge of permissions, a thankless task.
We thank our institutions, DePaul University and St. Edwards University, for
their support. The introductions and the particular selection of cases and their
organization was the work of the editors, for which we take full responsibility.
v
Contents
1 Introduction ............................................................................................... 1
References ................................................................................................... 10
2 Technology and Capacity Building .......................................................... 13
Introduction ................................................................................................. 13
Eskom and the South African Electrifi cation Program (A) ......................... 14
The Beginning of the Electrifi cation Program ....................................... 14
How to Deliver Service .......................................................................... 16
Appendix 1: Eskom and the South African Electrifi cation
Program (A)............................................................................................ 17
Appendix 2: Eskom and the South African Electrifi cation
Program (A)............................................................................................ 18
Appendix 3: Eskom and the South African Electrifi cation
Program (A)............................................................................................ 20
Appendix 4: Eskom and the South African Electrifi cation
Program (A)............................................................................................ 21
Appendix 5: Eskom and the South African Electrifi cation
Program (A)............................................................................................ 23
Eskom and the South African Electrifi cation Program (B) ......................... 25
A Culture of Nonpayment ...................................................................... 25
Eskom and the South African Electrifi cation Program (C) ......................... 26
Residential Tampering ............................................................................ 26
Eskom and the South African Electrifi cation Program (D) ......................... 27
Training to Tamper ................................................................................. 27
Eskom 2013 Case Addendum ................................................................ 29
The Volta River Project ............................................................................... 30
Introduction ............................................................................................ 30
History of Ghana Before the Volta River Project ................................... 31
Negotiating a Dam ................................................................................. 36
When Power Fades ................................................................................. 44
vii
viii Contents
Ghana Power Crisis: 1997–1998 ............................................................ 46
What Lies Ahead for Ghana? ................................................................. 49
Some Other Options ............................................................................... 51
Acknowledgments .................................................................................. 52
Exhibit 1: Principal Agreements ............................................................ 53
Exhibit 2: Map of Ghana ........................................................................ 54
Exhibit 3: Some Key Terms and Names ................................................. 55
Volta River Project Addendum – 2013 ................................................... 56
Transforming Education in Rural Haiti: Intel and L’Ecole De Choix ........ 56
Intel’s Growth Strategy: Enabling the Next Generation......................... 58
Intel’s Programs to Transform Education .............................................. 61
The Education Market Platforms Group (EMPG)
and the Intel Learning Series Products ................................................... 62
Enter the Intel Education Service Corps (IESC) .................................... 64
Haiti: Land of Mountains ....................................................................... 67
The State of Education in Haiti .............................................................. 70
L’Ecole de Choix in Mirebalais, Haiti.................................................... 76
John Cartwright’s Visits to Haiti’s l’Ecole de Choix ............................. 78
The Postmortem and John Cartwright’s Second Trip to Haiti ............... 80
What Next for Intel’s Partnership with l’Ecole de Choix? ..................... 83
Exhibit 1: Transforming Education in Rural Haiti:
Intel and L’Ecole De Choix .................................................................... 86
Exhibit 2: Transforming Education in Rural Haiti:
Intel and L’Ecole De Choix .................................................................... 86
Transformational Gaming: Zynga’s Social Strategy (A) ............................ 88
Zynga and the Revolution in Social Gaming ......................................... 89
Mark Pincus and Zynga’s Development ................................................ 90
The Closing Analysis ............................................................................. 90
Transformational Gaming: Zynga’s Social Strategy (B)............................. 91
The Formalization of a New Social Strategy: Zynga.org ....................... 91
Moving Forward ..................................................................................... 93
Expectations ........................................................................................... 95
Implementation ...................................................................................... 96
FATEM and Fonkoze: The Partners and Their Context ......................... 96
Zynga.org’s Inaugural Partners .............................................................. 97
FATEM ................................................................................................... 97
Fonkoze .................................................................................................. 98
The Original 50/50 Profi table Partnership Model .................................. 99
Monetization and Reputation Management ........................................... 100
Exhibit 1: Transformational Gaming: Zynga’s Social Strategy (B) ....... 103
Exhibit 2: Transformational Gaming: Zynga’s Social Strategy (B) ....... 104
Exhibit 3: Transformational Gaming: Zynga’s Social Strategy (B) ....... 105
Exhibit 4: Transformational Gaming: Zynga’s Social Strategy (B) ....... 106
Exhibit 5: Transformational Gaming: Zynga’s Social Strategy (B) ....... 107
Contents ix
Our Vision .............................................................................................. 108
Our Values .............................................................................................. 108
Exhibit 6: Transformational Gaming: Zynga’s Social Strategy (B) ....... 110
Exhibit 7: Transformational Gaming: Zynga’s Social Strategy (B) ....... 111
3 Health ......................................................................................................... 113
Introduction ................................................................................................. 113
The Novartis Foundation for Sustainable Development: Tackling
HIV/AIDS and Poverty in South Africa (A) ............................................... 114
The HIV/AIDS Crisis ............................................................................. 115
Novartis .................................................................................................. 116
Origins of the Novartis Foundation for Sustainable Development ........ 117
Experimenting in Tanzania ..................................................................... 119
Exhibit 1: The Novartis Foundation for Sustainable Development:
Tackling HIV/AIDS and Poverty in South Africa (A) ........................... 120
Exhibit 2: The Novartis Foundation for Sustainable Development:
Tackling HIV/AIDS and Poverty in South Africa (A) ........................... 120
The Novartis Foundation for Sustainable Development: Tackling
HIV/AIDS and Poverty in South Africa (B) ............................................... 121
Developing a Pilot Program ................................................................... 121
Creation of REPSSI ................................................................................ 123
Exhibit 1: The Novartis Foundation for Sustainable Development:
Tackling HIV/AIDS and Poverty in South Africa (B)............................ 124
Exhibit 2: The Novartis Foundation for Sustainable Development:
Tackling HIV/AIDS and Poverty in South Africa (B)............................ 125
Exhibit 3: The Novartis Foundation for Sustainable Development:
Tackling HIV/AIDS and Poverty in South Africa (A) ........................... 126
The Novartis Foundation for Sustainable Development: Tackling
HIV/AIDS and Poverty in South Africa (C) ............................................... 126
REPSSI: Growth and Evolution ............................................................. 126
Novartis Foundation Philosophy ............................................................ 127
Types of Cooperation ............................................................................. 129
REPSSI in 2006 ...................................................................................... 131
Motivation and Creative Partnerships .................................................... 132
Procter & Gamble: Children’s Safe Drinking Water (A) ............................ 133
Procter & Gamble................................................................................... 133
The Global Water Crisis ......................................................................... 135
The Search for a Solution ....................................................................... 136
Procter & Gamble: Children’s Safe Drinking Water (B) ............................ 136
Development of PUR ............................................................................. 137
Strategic Partnerships ............................................................................. 138
Children’s Safe Drinking Water ............................................................. 139
Population Services International (PSI) ................................................. 139
Aquaya Institute and PURelief ............................................................... 140
PUR Expands Globally .......................................................................... 141
