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About (Full Version) Exam Product Management - Updated 22 July 2021
The document provides instructions for a final exam assessing knowledge of product management. It is divided into two parts comprising 100% of the exam. Part A (40%) requires analysis of a case study about Toyota, the world's largest automaker. Part B consists of three short answer questions worth 60% total: 1) explaining the new product development process and reasons for abandonment, 2) discussing techniques for generating new product ideas, and 3) identifying types of market testing used in new product development.
Detailed Information
| Author: | ['Anh Đinh'] |
|---|---|
| Publication Year: | 2021 |
| Pages: | 3 |
| Language: | English |
| Format: | |
| Price: | FREE |
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