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From Corporate Social Responsibility To Creating Shared Value. A Case Study From Tetra Pak PDF

55 Pages·2018·English
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by ['Muhammad Farhan']| 2018| 55 pages| English

About From Corporate Social Responsibility To Creating Shared Value. A Case Study From Tetra Pak

This document provides a case study of Tetra Pak's shift from corporate social responsibility (CSR) to creating shared value (CSV) in Sweden. It first reviews the literature on CSR and CSV, including Porter's value chain model. It then analyzes Tetra Pak's CSR strategy and two campaigns - the Carton-Folding Championship and the Hunt for Forgotten Cartons. Interviews with Tetra Pak experts are also discussed. Finally, the document develops a framework to analyze how Tetra Pak creates shared value along its internal and external value chains through sustainability awareness, reputation building, and environmental footprint reduction.

Detailed Information

Author:['Muhammad Farhan']
Publication Year:2018
Pages:55
Language:English
Format:PDF
Price:FREE
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