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About ENTREPRENEURSHIP: The Art, Science, and Process for Success
Entrepreneurship: The Art, Science, and Process for Success, emphasizes three core tenets necessary to start an entrepreneurial venture:The Art of turning an entrepreneurial venture into a success.The Science of practice as the heart of starting and running a successful entrepreneurial venture.The Process that tie these two areas together into a coherent and organized business.With its adaptive learning tools, students learn the art, science, and process of designing, starting, and managing a small business. Through its real-world approach, students are placed in the roles of a financial analyst, marketer, and business owners, and think critically to develop their plan to survive in the ever-changing business world. Rather than have a chapter on designing a building a plan, the authors built the entire book around it so that at the end of the course the students will have crafted their own business plans.
Detailed Information
Author: | Charles Bamford, Garry Bruton |
---|---|
Publication Year: | 2021 |
ISBN: | 9781260682427 |
Pages: | 927 |
Language: | English |
File Size: | 53.293 |
Format: | |
Price: | FREE |
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