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Ebook ShopperMarket PDF

48 Pages·2014·English
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by ['Marta Dantas']| 2014| 48 pages| English

About Ebook ShopperMarket

O documento fornece um resumo do livro "Shopper Marketing" em três frases: 1) O livro discute como as empresas podem influenciar os compradores antes e durante a compra para favorecer suas marcas no ponto de venda. 2) Ele apresenta o conceito de jornada de compras do comprador e como planejar, promover e medir ações orientadas ao comprador. 3) O livro também explora como entender a mente do comprador, os fatores que influenciam suas decisões no ponto de venda e a diferença entre

Detailed Information

Author:['Marta Dantas']
Publication Year:2014
Pages:48
Language:English
Format:PDF
Price:FREE
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