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Ebook-Estrategias-Marketing B2B PDF

23 Pages·2022·English
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by ['raul feria']| 2022| 23 pages| English

About Ebook-Estrategias-Marketing B2B

Este documento resume la situación del mercado B2B en el contexto de la pandemia y destaca los aspectos diferenciales del marketing y las ventas B2B. La pandemia ha acelerado la digitalización en el sector B2B, con el teletrabajo, las herramientas de interacción digital y las nuevas competencias digitales permitiendo la continuidad de las operaciones. Además, aunque el proceso de compra B2B es más largo y técnico, involucrando a múltiples actores y mayores volúmenes, la pandem

Detailed Information

Author:['raul feria']
Publication Year:2022
Pages:23
Language:English
Format:PDF
Price:FREE
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